M&A Deal Summary

LeadVenture Acquires Direct Communications

On July 14, 2015, LeadVenture acquired media company Direct Communications

Acquisition Highlights
  • This is LeadVenture’s 1st transaction in the Media sector.
  • This is LeadVenture’s 6th transaction in the United States.
  • This is LeadVenture’s 1st transaction in Iowa.

M&A Deal Summary
Date 2015-07-14
Target Direct Communications
Sector Media
Buyer(s) LeadVenture
Deal Type Add-on Acquisition

Target

Direct Communications

Des Moines, Iowa, United States
Direct Communications, Inc. is provider of differentiated product content and electronic catalog software serving manufacturers, distributors, jobbers and independent retailers in the $300 billion automotive aftermarket.

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Buyer(S) 1

Buyer

LeadVenture

Lake Oswego, Oregon, United States
Category Company
Sector Internet Software and Services
Revenue 48M USD (2016)
DESCRIPTION

LeadVenture provides a suite of software tools serving dealers in industries such as powersports, RV, marine, independent automotive, tire and wheel, outdoor power equipment and others. Its solutions include full digital storefront solutions as well as electronic catalogue, dealer management software and data as a service. LeadVenture is based in Lake Oswego, Oregon.

DEAL STATS #
Overall 6 of 7
Sector (Media) 1 of 1
Type (Add-on Acquisition) 6 of 7
State (Iowa) 1 of 1
Country (United States) 6 of 7
Year (2015) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-04-28 TASCO

Wexford, Pennsylvania, United States

TASCO Corp. is a provider of software suite designed exclusively for retailers, repair centers, wholesalers, distributors and re-manufacturers in the automotive tire and wheel aftermarket.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2016-11-02 Auction123

Weston, Florida, United States

Auction123, Inc. is a provider of software and services to help dealers in selected vertical markets manage and feed inventory information to online marketplaces to drive more sales and leads.

Buy -
Mergr

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