M&A Deal Summary

Lamar Acquires Advantage Outdoor

On May 9, 2000, Lamar acquired marketing company Advantage Outdoor from The CapStreet Group, Platform Partners and Seaport Capital

Acquisition Highlights
  • This is Lamar’s 1st transaction in the Marketing sector.
  • This is Lamar’s 1st transaction in the United States.
  • This is Lamar’s 1st transaction in Texas.

M&A Deal Summary

Date 2000-05-09
Target Advantage Outdoor
Sector Marketing
Buyer(s) Lamar
Sellers(s) The CapStreet Group
Platform Partners
Seaport Capital
Deal Type Add-on Acquisition

Target

Advantage Outdoor

Abilene, Texas, United States
Advantage Outdoor is an advertisement company operating approximately 5,000 outdoor advertising display faces in markets throughout Texas and surrounding states.

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Buyer(S) 1

Buyer

Lamar

Baton Rouge, Louisiana, United States

Category Company
Founded 1902
Sector Marketing
Employees3,350
Revenue 2.1B USD (2023)
DESCRIPTION
Lamar Advertising's corporate headquarters in Baton Rouge, Louisiana.
Lamar Advertising's corporate headquarters in Baton Rouge, Louisiana.

Lamar is an outdoor marketing company that looks to sell advertising on billboards, buses, shelters, benches, and logo plates. Lamar operates thousands of placards across the US and serves a variety of local and national advertisers. Lamar was founded in 1902 and is headquartered in Baton Rouge, Louisiana.


DEAL STATS #
Overall 1 of 16
Sector (Marketing) 1 of 15
Type (Add-on Acquisition) 1 of 13
State (Texas) 1 of 1
Country (United States) 1 of 16
Year (2000) 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2001-02-01 Bowlin Outdoor Advertising & Travel Centers

Albuquerque, New Mexico, United States

Bowlin Outdoor Advertising & Travel Centers, Inc., a travel centers and outdoor advertising displays.

Buy -

Seller(S) 3

SELLER

The CapStreet Group

Houston, Texas, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1990
PE ASSETS 650M USD
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

The CapStreet Group is a private equity firm that primarily invests in businesses that were previously owned by entrepreneurs, families or other non-institutional investors. CapStreet typically looks for control investment situations, and has a preference for businesses located in the Southwest US. CapStreet typically invests between $10 million and $25 million of equity in companies valued less than $150 million. The CapStreet Group was formed in 1990 and is based in Houston, Texas.


DEAL STATS #
Overall 1 of 30
Sector (Marketing) 1 of 2
Type (Add-on Acquisition) 1 of 11
State (Texas) 1 of 24
Country (United States) 1 of 30
Year (2000) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2000-01-01 Advanced Data Processing

Fort Lauderdale, Florida, United States

ADPI provided outsourced billing and accounts receivable management services to the emergency medical service industry. ADPI, based in Florida, addressed the need for dependable and effective billing, coding and collection services in compliance with complex healthcare regulations.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2000-07-13 Switch & Data Facilities

Tampa, Florida, United States

Switch & Data Facilities Co. is a provider of data centers that house, power and interconnect the Internet with sites in the US and Canada. Switch & Data Facilities Co. is based in Tampa, Florida.

Buy -
SELLER

Platform Partners

Houston, Texas, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2006
PE ASSETS 800M USD
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

Platform Partners is a private holding company that makes investments in small to mid-sized companies with a history of 'operating profitability'. The platform looks for growth situations and seeks to invest up to $75 million of equity capital per transaction. Prospective transaction situations include management-led buyouts of private companies, recapitalization of family-owned companies, and growth capital commitments to pursue strategic acquisitions. The Firm will consider both majority and minority positions. Platform Partners was formed in 2006 and is based in Houston, Texas.


DEAL STATS #
Overall 1 of 13
Sector (Marketing) 1 of 2
Type (Add-on Acquisition) 1 of 4
State (Texas) 1 of 9
Country (United States) 1 of 13
Year (2000) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
1997-01-01 Advantage Outdoor

Abilene, Texas, United States

Advantage Outdoor is an advertisement company operating approximately 5,000 outdoor advertising display faces in markets throughout Texas and surrounding states.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2000-07-13 Switch & Data Facilities

Tampa, Florida, United States

Switch & Data Facilities Co. is a provider of data centers that house, power and interconnect the Internet with sites in the US and Canada. Switch & Data Facilities Co. is based in Tampa, Florida.

Buy -
SELLER

Seaport Capital

New York, New York, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1997
Size Middle-Market
Type Sector Focused
DESCRIPTION

Seaport Capital is a private equity firm that targets equity and mezzanine investments in private middle-market companies. Funds are generally used to support late-stage growth opportunities, as well as buyouts and recapitalizations. Seaport prefers businesses with high margins and recurring revenues. Sectors of interest include marketing services, publishing, media, communications, business services, education, software, cable, and information services. Seaport seeks private companies valued between $25 and $150 million and looks to commit up to $40 million of equity per transaction. Seaport requires board representation and typically holds investments for three to seven years. Seaport Capital was formed in 1997 and is based in New York City.


DEAL STATS #
Overall 3 of 31
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 3 of 19
State (Texas) 1 of 3
Country (United States) 3 of 29
Year (2000) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
1999-08-01 SirsiDynix

Lehi, Utah, United States

SirsiDynix is a provider of integrated library systems (ILS) software, which is specialized enterprise resource planning software for libraries used to automate and optimize the entire operation of a library as well as enhance a library’s ability to serve its users and community. SirsiDynix was founded in 1979 and is based in Lehi, Utah.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2000-07-13 Switch & Data Facilities

Tampa, Florida, United States

Switch & Data Facilities Co. is a provider of data centers that house, power and interconnect the Internet with sites in the US and Canada. Switch & Data Facilities Co. is based in Tampa, Florida.

Buy -