Investment Summary

L Catterton Partners Invests In FLOORgraphics

On May 1, 1999, growth capital firm L Catterton Partners invested in marketing company FLOORgraphics for 5M USD

Investment Highlights
  • This is L Catterton Partners’ 2nd transaction in the Marketing sector.
  • This is L Catterton Partners’ 14th largest (disclosed) transaction.
  • This is L Catterton Partners’ 5th transaction in the United States.
  • This is L Catterton Partners’ 1st transaction in New Jersey.

Investment Summary

Date 1999-05-01
Target FLOORgraphics
Sector Marketing
Investor(s) L Catterton Partners
Deal Type Venture
Deal Value 5M USD

Target

FLOORgraphics

Trenton, New Jersey, United States
FLOORgraphics, Inc. is a provider of floor advertising services.

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Investor(S) 1

Investor

L Catterton Partners

Greenwich, Connecticut, United States

Investor Investor Investor Investor Investor


Category Growth Capital Firm
Founded 1989
PE ASSETS 37.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

L Catterton is a private equity firm that targets investments in consumer-related companies located throughout North America. L Catterton looks for businesses with identifiable brands and operating in 'defensible and extensible' positions within growth industry segments. Specific sectors of interest include branded consumables, food/beverages, consumer services, restaurants, media and marketing, household durables, specialty retail, mass merchant retail, and luxury/apparel. Prospective transactions include management buyouts, recapitalizations, turnarounds, and growth financings. L Catterton was formed in 1990 and is based in Greenwich, Connecticut.


DEAL STATS #
Overall 5 of 223
Sector: Marketing M&A 2 of 4
Type: Venture M&A Deals 3 of 30
State: New Jersey M&A 1 of 3
Country: United States M&A 5 of 134
Year: 1999 M&A 2 of 2
Size (of disclosed) 14 of 14
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
1999-02-16 Alarmguard Holdings

Orange, Connecticut, United States

Alarmguard Holdings, Inc. engages in the sale and installation of burglar and fire alarm systems. It also provides security monitoring services, alarm monitoring services, and repair and maintenance services for residential and business subscribers located primarily in the northeast and Mid- Atlantic regions of the United States.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2000-01-01 Simstar Internet Solutions

Princeton, New Jersey, United States

Simstar Internet Solutions, Inc. is an internet solutions provider.

Buy -