Add-on Acquisition • Internet Software and Services

Klaviyo Acquires Napkin

On November 7, 2022, Klaviyo acquired internet software and services company Napkin

Acquisition Context
  • This is Klaviyo’s 1st transaction in the Internet Software and Services sector.
  • This is Klaviyo’s 1st transaction in the United States.
  • This is Klaviyo’s 1st transaction in New York.

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M&A Deal Summary

Date November 7, 2022
Target Napkin
Sector Internet Software and Services
Buyer(s) Klaviyo
Deal Type Add-on Acquisition

Target Company

Napkin

New York, New York, United States
Napkin provides developers an easy and secure way to write and deploy code directly from a browser. Napkin was founded in 2021 and is based in New York City.
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Buyer Overview 1

Buyer

Klaviyo

Boston, Massachusetts, United States

Category Company
Founded 2012
Sector Internet Software and Services
Employees2,316
Revenue 937M USD (2024)
DESCRIPTION

Klaviyo is a SaaS-based data and marketing platform that accelerates growth for companies by enabling them to leverage their owned marketing channels. Serving more than 265,000 companies worldwide, Klaviyo makes it easy to access, store, analyze, and use transactional and behavioral data to power highly targeted email and advertising campaigns. Klaviyo was founded in 2012 and is based in Boston, Massachusetts.


Deal Context for Buyer #
Overall 1 of 1
Sector: Internet Software and Services 1 of 1
Type: Add-on Acquisition 1 of 1
State: New York 1 of 1
Country: United States 1 of 1
Year: 2022 1 of 1