Divestiture • Business Services

Kezzler Acquires Scanbuy - Smart Packaging & QR Engagement

On February 11, 2025, Kezzler acquired business services company Scanbuy - Smart Packaging & QR Engagement from Scanbuy

Acquisition Context
  • This is Kezzler’s 1st transaction in the Business Services sector.
  • This is Kezzler’s 1st transaction in the United States.
  • This is Kezzler’s 1st transaction in New York.

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M&A Deal Summary

Date February 11, 2025
Target Scanbuy - Smart Packaging & QR Engagement
Sector Business Services
Buyer(s) Kezzler
Sellers(s) Scanbuy
Deal Type Divestiture

Target Company

Scanbuy - Smart Packaging & QR Engagement

New York, New York, United States
Scanbuy's Smart Packaging & QR Engagement provides smart packaging services.
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Buyer Overview 1

Buyer

Kezzler

Oslo, Norway

Category Company
Founded 2001
Sector Software
DESCRIPTION

Kezzler provides scalable solutions for secure product tracking across the supply chain, trusted worldwide to enhance transparency and protect brands. Kezzler was formed in 2001 and is headquartered in Oslo, Norway.


Deal Context for Buyer #
Overall 1 of 1
Sector: Business Services 1 of 1
Type: Divestiture 1 of 1
State: New York 1 of 1
Country: United States 1 of 1
Year: 2025 1 of 1

Seller Profile 1

SELLER

Scanbuy

New York, New York, United States

Category Company
Founded 2000
Sector Internet Software and Services
DESCRIPTION

Scanbuy provides retailers, brands, and agencies worldwide with smart packaging and consumer engagement technology solutions and services that align with digital marketing shifts, global regulatory changes, product traceability requirements, sustainability concerns, and, most importantly, the ever-changing consumer behavior demands. Scanbuy was formed in 2000 and is headquartered in New York, New York.


Deal Context for Seller #
Overall 1 of 1
Sector: Business Services 1 of 1
Type: Divestiture 1 of 1
State: New York 1 of 1
Country: United States 1 of 1
Year: 2025 1 of 1