M&A Deal Summary |
|
|---|---|
| Date | 2017-02-01 |
| Target | Newsaccess |
| Sector | Media |
| Buyer(s) | Kantar |
| Deal Type | Add-on Acquisition |
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Kantar is a data, research, consulting and analytics business which offers insights into the views of customers and consumers in over 100 countries. WPP launched Kantar by consolidating its existing market research businesses, and has added significantly to its reach and capabilities since then through a combination of acquisitions, partnerships and internal product development. Kantar was founded in 1993 and is based in London, United Kingdom.
| DEAL STATS | # |
|---|---|
| Overall | 8 of 11 |
| Sector: Media M&A | 2 of 2 |
| Type: Add-on Acquisition M&A Deals | 7 of 10 |
| Country: Ireland M&A | 1 of 1 |
| Year: 2017 M&A | 1 of 1 |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2016-01-11 |
Millward Brown Denmark ApS
Copenhagen, Denmark Millward Brown Denmark ApS is one of the most prominent market research agencies in Denmark and Sweden, with a well-balanced client portfolio combining large international clients and local brands. |
Buy | - |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2018-01-12 |
Mash Strategy
London, United Kingdom Mash Strategy Ltd. is a brand strategy and growth consultancy agency. Mash provides integrated consulting services covering growth strategy, insight, innovation and brand transformation. Mash Strategy Ltd. was founded in 2010 is based in London, UK. |
Buy | - |