Stake Purchase • Digital Media

ispDigital Invests In Antevenio SA

On September 21, 2016, ispDigital invested in digital media company Antevenio SA

Investment Context
  • This is ispDigital’s 1st transaction in the Digital Media sector.
  • This is ispDigital’s 1st transaction in Spain.

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Investment Summary

Date September 21, 2016
Target Antevenio SA
Sector Digital Media
Investor(s) ispDigital
Deal Type Stake Purchase

Target Company

Antevenio SA

Madrid, Spain
Antevenio is a pioneer and well-known company in the marketing technology and digital industry in Spain. Antevenio is a company with 19 years of experience in performance and brand marketing and is a pioneer in the digital industry in Spain.
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Investor Overview 1

Investor

ispDigital

Boston, Massachusetts, United States

Category Company
Founded 2015
Sector Digital Media
DESCRIPTION

ispDigital is a technology-based marketing services holding company driving innovation and solutions at the intersection of earned, owned and paid media. Together Acceso (earned), Antevenio (owned), and Digilant (paid) provide cross channel and cross device, closed loop marketing solutions. Headquartered in Boston and Barcelona, ispDigital has offices in Argentina, Chile, Colombia, France, Italy, Mexico, Panama, Peru, Portugal, Spain, the United Kingdom, and the United States.


Deal Context for Investor #
Overall 1 of 2
Sector: Digital Media 1 of 1
Type: Stake Purchase 1 of 1
Country: Spain 1 of 1
Year: 2016 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-09-15 Happyfication

Brooklyn, New York, United States

Happyfication is a cognitive marketing technology company that arms marketers with a proprietary data intelligence platform that optimizes the performance of creative and Omnimedia investments. Happyfication is based in Brooklyn, New York.

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