M&A Deal Summary

Interpublic Acquires DeVries Public Relations

On August 2, 2001, Interpublic acquired marketing company DeVries Public Relations

Acquisition Highlights
  • This is Interpublic’s 10th transaction in the Marketing sector.
  • This is Interpublic’s 11th transaction in the United States.
  • This is Interpublic’s 2nd transaction in New York.

M&A Deal Summary
Date 2001-08-02
Target DeVries Public Relations
Sector Marketing
Buyer(s) Interpublic
Deal Type Add-on Acquisition

Target

DeVries Public Relations

New York, New York, United States
DeVries Public Relations, Inc. is a full service firm specializing in marketing public relations. DeVries Public Relations follows a unique business model, concentrating its resources on a comparatively short list of clients who are major corporations committed to public relations as a powerful marketing resource.

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Buyer(S) 1

Buyer

Interpublic

New York, New York, United States
Category Company
Founded 1902
Sector Marketing
Revenue 10.9B USD (2023)
DESCRIPTION

Interpublic Group provides advertising and marketing services worldwide. Interpublic Group was founded in 1902 and is based in New York, New York.

DEAL STATS #
Overall 13 of 28
Sector (Marketing) 10 of 20
Type (Add-on Acquisition) 12 of 23
State (New York) 2 of 7
Country (United States) 11 of 20
Year (2001) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2001-03-19 True North Communications

Chicago, Illinois, United States

True North Communications, Inc. is an advertising and communications company. It has three major global brands: FCB Worldwide, advertising; BSMG Worldwide, public relations; and Marketing Drive Worldwide, marketing services.

Buy $2.1B
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2002-06-04 Media First International

New York, New York, United States

Media First International, Inc. is a provider of full-service marketing and advertising company.

Buy -
Mergr

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