M&A Deal Summary

Internet Fusion Acquires Surfdome Shop

On October 12, 2017, Internet Fusion acquired e-commerce company Surfdome Shop for 7M GBP

Acquisition Highlights
  • This is Internet Fusion’s 1st transaction in the E-Commerce sector.
  • This is Internet Fusion’s 0th largest (disclosed) transaction.
  • This is Internet Fusion’s 2nd transaction in the United Kingdom.

M&A Deal Summary
Date 2017-10-12
Target Surfdome Shop
Sector E-Commerce
Buyer(s) Internet Fusion
Deal Type Add-on Acquisition
Deal Value 7M GBP

Target

Surfdome Shop

Wembley, United Kingdom
Surfdome Shop Ltd. is an online retailer for surf, snow, skate, outdoor clothing and equipment. Surfdome Shop Ltd. was founded in 2005 and is headquartered in Wembley, United Kingdom.

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Buyer(S) 1

Buyer

Internet Fusion

Louth, United Kingdom
Category Company
Founded 1999
Sector E-Commerce
DESCRIPTION

Internet Fusion Ltd. is a retailer servicing a number of distinct markets with specialist websites. Internet Fusion’s portfolio of e-commerce stores includes fashion retailer Blackleaf, sportswear merchant Extreme Pie and outdoor clothing retailer Webtogs. Internet Fusion Ltd. was founded in 1999 and is based in Louth, United Kingdom.

DEAL STATS #
Overall 2 of 2
Sector (E-Commerce) 1 of 1
Type (Add-on Acquisition) 2 of 2
Country (United Kingdom) 2 of 2
Year (2017) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-07-24 The Priory Menswear

East Yorkshire, United Kingdom

The Priory Menswear Ltd. is a premium menswear retailer with two physical shops and a thriving e-commerce site. The Priory Menswear Ltd. was established in 2012 and is based in East Yorkshire, United Kingdom.

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