M&A Deal Summary

InSequent Acquires 4Mads

On November 29, 2012, InSequent acquired media company 4Mads

Acquisition Highlights
  • This is InSequent’s 1st transaction in the Media sector.
  • This is InSequent’s 1st transaction in the United States.
  • This is InSequent’s 1st transaction in California.

M&A Deal Summary

Date 2012-11-29
Target 4Mads
Sector Media
Buyer(s) InSequent
Deal Type Add-on Acquisition

Target

4Mads

San Francisco, California, United States
4Mads is a provider of web advertising services.

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Buyer(S) 1

Buyer

InSequent

San Francisco, California, United States

Category Company
Sector Internet Software and Services
DESCRIPTION

InSequent provides a SaaS mobile marketing solution for Local/SMBs. InSequent's platform converts existing desktop websites into mobile-optimized versions in under 1 minute just by entering your URL. InSequent Content Management System contains simple-to-use tools to edit your content with little to no technical skill necessary. InSequent is based in San Francisco, California.


DEAL STATS #
Overall 1 of 1
Sector: Media M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: California M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2012 M&A 1 of 1