Add-on Acquisition • E-Commerce

Innovus Pharmaceuticals Acquires SupplementHunt

On December 14, 2018, Innovus Pharmaceuticals acquired e-commerce company SupplementHunt

Acquisition Context
  • This is Innovus Pharmaceuticals’ 1st transaction in the E-Commerce sector.
  • This is Innovus Pharmaceuticals’ 3rd transaction in the United States.
  • This is Innovus Pharmaceuticals’ 1st transaction in Massachusetts.

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M&A Deal Summary

Date December 14, 2018
Target SupplementHunt
Sector E-Commerce
Buyer(s) Innovus Pharmaceuticals
Deal Type Add-on Acquisition

Target Company

SupplementHunt

Boston, Massachusetts, United States
SupplementHunt is an E-Commerce storefront with proprietary sales platform and marketing technology. Our goal is to provide a great selection at unbeatable lowest prices. Your hunt for the best supplement store stops here.
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Buyer Overview 1

Buyer

Innovus Pharmaceuticals

San Diego, California, United States

Category Company
Founded 2011
Sector Medical Products
Employees27
Revenue 24M USD (2018)
DESCRIPTION

Innovus Pharmaceuticals, Inc. is a pharmaceutical company. The company produces consumer products for men's and women's health and vitality. The company generates revenues from its lead products Zestra(R) for female arousal and EjectDelay(R) for premature ejaculation and has a total of five marketed products in this space. Innovus Pharmaceuticals was founded in 2008 and is based in San Diego, California.


Deal Context for Buyer #
Overall 3 of 3
Sector: E-Commerce 1 of 1
Type: Add-on Acquisition 2 of 2
State: Massachusetts 1 of 1
Country: United States 3 of 3
Year: 2018 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-03-01 Beyond Human

Austin, Texas, United States

Beyond Human LLC is a natural testosterone booster supplement beyond t human®, and its natural human growth agent HGA® among other products.

Buy $630K