M&A Deal Summary

Innovative Attraction Management Acquires Diggerland

On January 9, 2025, Innovative Attraction Management acquired leisure company Diggerland

Acquisition Highlights
  • This is Innovative Attraction Management’s 1st transaction in the Leisure sector.
  • This is Innovative Attraction Management’s 1st transaction in the United States.
  • This is Innovative Attraction Management’s 1st transaction in New Jersey.

M&A Deal Summary

Date 2025-01-09
Target Diggerland
Sector Leisure
Buyer(s) Innovative Attraction Management
Deal Type Add-on Acquisition
Advisor(s) Solomon Partners (Financial)

Target

Diggerland

West Berlin, New Jersey, United States
Diggerland is a construction theme & water park. Families can Drive, Ride & Operate specially engineered real machines for a safe, clean & fun time; providing a one-of-a-kind experience for families seeking something truly unique. Diggerland is based in West Berlin, New Jersey.

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Buyer(S) 1

Buyer

Innovative Attraction Management

Windermere, Florida, United States

Category Company
Founded 2017
Sector Business Services
DESCRIPTION

Innovative Attraction Management is providing a full spectrum of services including development, operations, and marketing for attractions around the world. IAM specializes in creating customized solutions that drive long-term growth, customer satisfaction, and operational success for both established brands and new venture. Innovative Attraction Management was founded in 2017 and is based in Windermere, Florida.


DEAL STATS #
Overall 1 of 1
Sector: Leisure M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: New Jersey M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2025 M&A 1 of 1