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  5. InnovaDerma Acquires Stevie K Cosmetics Pty

M&A Deal Summary

InnovaDerma Acquires Stevie K Cosmetics Pty

On February 27, 2017, InnovaDerma acquired consumer products company Stevie K Cosmetics Pty

Acquisition Highlights
  • This is InnovaDerma’s 2nd transaction in the Consumer Products sector.
  • This is InnovaDerma’s 2nd transaction in Australia.

M&A Deal Summary
Date 2017-02-27
Target Stevie K Cosmetics Pty
Sector Consumer Products
Buyer(s) InnovaDerma
Deal Type Add-on Acquisition

Target

Stevie K Cosmetics Pty

Surrey Hills, Australia
Stevie K is an award winning, mid-premium priced, bold range of cosmetics with strong branding and eye-catching packaging targeted at the irreverent individual in the Millennial and Generation Zero market. Founded in 2016, the brand is positioned as Australian made, cruelty free, high quality and edgy. Stevie K deliberately avoids conventional marketing channels and has strong association within the beauty and lifestyle digital platforms. It is well-suited for social media with its extensive range of striking colours and unconventional style. Announced twice as the "Best New Aussie Beauty Brand" by national print and digital media, Stevie K is currently sold online in Australia, the UK, and New Zealand

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Buyer(S) 1

Buyer

InnovaDerma

London, United Kingdom
Category Company
Founded 2014
Sector Consumer Products
Employees38
Revenue 10M GBP (2021)
DESCRIPTION

InnovaDerma specializes in research, manufacture and marketing of clinically proven products in life sciences, beauty and personal care products. InnovaDerma was founded in 2014 and is based in London, the United Kingdom.

DEAL STATS #
Overall 2 of 3
Sector: Consumer Products M&A 2 of 2
Type: Add-on Acquisition M&A Deals 2 of 3
Country: Australia M&A 2 of 2
Year: 2017 M&A 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-02-27 Charles & Lee Pty

Australia

Charles + Lee is an affordable alternative premium range of men's skincare, marketed as an effective and understated brand, containing natural and organic ingredients. It is cruelty free and has been certified by the Roundtable on Sustainable Palm Oil Association. The products are Australian made, currently sold online at the brand's own website and online at Urban Outfitters in Australia, New Zealand, the US, and Canada

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-05-02 Ergon Medical

East Sussex, United Kingdom

Ergon Medical Ltd. the owner of the intellectual property rights of ProlongTM, the world's only medical device cleared by the U.S. Food & Drug Administration ("FDA") for premature ejaculation. Prolong is a Class II vibrating medical device as classified by the FDA and used as part of a climax control programme for males who suffer from premature ejaculation. It is designed to increase the time between arousal and ejaculation through the use of the training sessions using the stimulating vibratory effects of the device on the penis as part of the "Start-Stop" technique. Prolong offers an affordable, pain-free, one-off, or long-term treatment option with no side effects.

Buy £1M
Mergr

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