Add-on Acquisition • E-Commerce

Infinie Passion Acquires Fruitrouge

On December 1, 2016, Infinie Passion acquired e-commerce company Fruitrouge

Acquisition Context

This is Infinie Passion’s 1st transaction in the E-Commerce sector.
This is Infinie Passion’s 1st transaction in France.

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M&A Deal Summary
Date	December 1, 2016
Target	Fruitrouge
Sector	E-Commerce
Buyer(s)	Infinie Passion
Deal Type	Add-on Acquisition

Target Company

Fruitrouge

Paris, France

Fruitrouge is an online platform that offers apparels for women.

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Buyer Overview 1

Buyer

Infinie Passion

Lieusaint, France

Category	Company
Founded	2007
Sector	E-Commerce

DESCRIPTION

Infinie Passion is an online platform that allows to shop for apparels, lingerie, bags, footwear and accessories.

Deal Context for Buyer	#
Overall	1 of 1
Sector: E-Commerce	1 of 1
Type: Add-on Acquisition	1 of 1
Country: France	1 of 1
Year: 2016	1 of 1

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