M&A Deal Summary

Imagine Nation Books Acquires Books are Fun

On November 14, 2008, Imagine Nation Books acquired publishing company Books are Fun from The Reader s Digest Association for 18M USD

Acquisition Highlights
  • This is Imagine Nation Books’ 1st transaction in the Publishing sector.
  • This is Imagine Nation Books’ largest (disclosed) transaction.
  • This is Imagine Nation Books’ 1st transaction in the United States.
  • This is Imagine Nation Books’ 1st transaction in Colorado.

M&A Deal Summary
Date 2008-11-14
Target Books are Fun
Sector Publishing
Buyer(s) Imagine Nation Books
Sellers(s) The Reader s Digest Association
Deal Type Divestiture
Deal Value 18M USD

Target

Books are Fun

Louisville, Colorado, United States
Books are Fun sells books and other products through a network of retailers including hospitals, independent retailers, and schools. The Company was formed in 1991.

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Buyer(S) 1

Buyer

Imagine Nation Books

Boulder, Colorado, United States
Category Company
Founded 2004
Sector Retail
DESCRIPTION

Imagine Nation Books, Ltd. is a seller of books through display marketing and book fairs.

DEAL STATS #
Overall 1 of 1
Sector (Publishing) 1 of 1
Type (Divestiture) 1 of 1
State (Colorado) 1 of 1
Country (United States) 1 of 1
Year (2008) 1 of 1
Size (of disclosed) 1 of 1

Seller(S) 1

SELLER

The Reader s Digest Association

White Plains, New York, United States
Category Company
Founded 1922
Sector Publishing
Employees4,700
Revenue 2.4B USD (2006)
DESCRIPTION

Reader's Digest creates and delivers products and content for books, magazines, recorded music collections, DVD and video, and websites. The company sells its products in more than 70 countries and its magazines reach well over 100 million readers globally.

DEAL STATS #
Overall 1 of 7
Sector (Publishing) 1 of 4
Type (Divestiture) 1 of 5
State (Colorado) 1 of 1
Country (United States) 1 of 6
Year (2008) 1 of 1
Size (of disclosed) 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2006-03-31 Allrecipes

Seattle, Washington, United States

Allrecipes, Inc. is a provider of food ideas and resources, including recipes, meal ideas, meal preparation tips, nutrition analyses, shopping lists and recipe-scaling tools, culinary ware, and news. Allrecipes was founded in 1997 and is based in Seattle, Washington.

Buy $66M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2009-09-01 World Almanac

New York, United States

The World Almanac is a reference book. Most notably, The World Almanac and Book of Facts is a best-selling American reference book with more than 80 million copies sold.

Sell -
Mergr

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