Add-on Acquisition • Food

Hickory Farms Acquires Wicked Good Cupcakes

On June 24, 2021, Hickory Farms acquired food company Wicked Good Cupcakes

Acquisition Context
  • This is Hickory Farms’ 1st transaction in the Food sector.
  • This is Hickory Farms’ 1st transaction in the United States.
  • This is Hickory Farms’ 1st transaction in Massachusetts.

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M&A Deal Summary

Date June 24, 2021
Target Wicked Good Cupcakes
Sector Food
Buyer(s) Hickory Farms
Deal Type Add-on Acquisition

Target Company

Wicked Good Cupcakes

Hanover, Massachusetts, United States
Wicked Good Cupcakes is an online mason jar cupcake shop known for its delicious gourmet cupcakes in a jar. Wicked Good Cupcakes was founded in 2010 and is based in Hanover, Massachusetts.
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Buyer Overview 1

Buyer

Hickory Farms

Chicago, Illinois, United States

Category Company
Founded 1951
Sector Retail
DESCRIPTION

Hickory Farms is a retailer, direct marketer and wholesaler of branded high-quality specialty food products and food gifts. Substantially all of these products, including specialty and smoked meats, cheeses and assorted complementary products, are sold under Hickory Farms-owned trademarks, each of which enjoys a market reputation for premium products, reasonable pricing, distinctive flavor and wholesomeness. Hickory Farms was founded in 1951 and is based in Chicago, Illinois.


Deal Context for Buyer #
Overall 1 of 1
Sector: Food 1 of 1
Type: Add-on Acquisition 1 of 1
State: Massachusetts 1 of 1
Country: United States 1 of 1
Year: 2021 1 of 1