Add-on Acquisition • Consumer Products

Hey day Acquires ZitSticka

On November 9, 2022, Hey day acquired consumer products company ZitSticka

Acquisition Context

This is Hey day’s 1st transaction in the Consumer Products sector.
This is Hey day’s 1st transaction in the United States.
This is Hey day’s 1st transaction in New York.

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M&A Deal Summary
Date	November 9, 2022
Target	ZitSticka
Sector	Consumer Products
Buyer(s)	Hey day
Deal Type	Add-on Acquisition

Target Company

ZitSticka

New York, New York, United States

ZitSticka is a skincare brand focused squarely on acne treatments that target every unique stage of a zit's life cycle. ZitSticka's debut product, the KILLA patch, contains proven acne-fighting ingredients, and is layered with self-dissolving microdarts that disrupt the progression of upcoming, early-stage zits. ZitSticka is based in New York.

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Buyer Overview 1

Buyer

Hey day

United States

Category	Company
Founded	2020
Sector	Marketing

DESCRIPTION

Heyday is a platform accelerating for e-commerce brands. Heyday was founded in 2020 and is based in United States.

Deal Context for Buyer	#
Overall	1 of 1
Sector: Consumer Products	1 of 1
Type: Add-on Acquisition	1 of 1
State: New York	1 of 1
Country: United States	1 of 1
Year: 2022	1 of 1

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