M&A Deal Summary

Hero Digital Acquires Omnichannel Commerce

On January 24, 2023, Hero Digital acquired marketing company Omnichannel Commerce

Acquisition Highlights
  • This is Hero Digital’s 4th transaction in the Marketing sector.
  • This is Hero Digital’s 5th transaction in the United States.
  • This is Hero Digital’s 2nd transaction in California.

M&A Deal Summary

Date 2023-01-24
Target Omnichannel Commerce
Sector Marketing
Buyer(s) Hero Digital
Deal Type Add-on Acquisition

Target

Omnichannel Commerce

Lake Forest, California, United States
Omnichannel Commerce is a digital consultancy focused on delivering cross-cloud solutions in e-commerce, order, and subscription management for fast-growth and enterprise brands. Omnichannel Commerce is based in Lake Forest, California.

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Buyer(S) 1

Buyer

Hero Digital

Chicago, Illinois, United States

Category Company
Founded 2014
Sector Marketing
DESCRIPTION

Hero Digital is an independent customer experience company operating at the intersection of strategy, design, data, and technology, solving the critical digital transformation needs of the Fortune 1000. The company's purpose is to bring moments of Truth & Beauty into people's lives by creating customer experiences that are good for people and good for business. Its blended teams help Fortune 1000 companies like Comcast, U.S. Bank, Salesforce, Twitter, UnitedHealthcare, and TD Ameritrade Institutional invent, transform, and perform to deliver new business value. Hero Digital was formed in 2014 and is based in Chicago, Illinois.


DEAL STATS #
Overall 5 of 5
Sector: Marketing M&A 4 of 4
Type: Add-on Acquisition M&A Deals 5 of 5
State: California M&A 2 of 2
Country: United States M&A 5 of 5
Year: 2023 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-07-22 Bulldog Solutions

Austin, Texas, United States

Bulldog Solutions, Inc. is a B2B digital marketing agency that exists to unleash the most curious and courageous marketers on the planet. Bulldog Solutions blends insight, creativity, and marketing technology to defy conventions of B2B marketing and create ambitious, meaningful customer experiences. Bulldog Solutions, Inc. was founded in 2002 and is based in Austin, Texas.

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