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  5. Hellman & Friedman Invests In Digitas

Investment Summary

Hellman & Friedman Invests In Digitas

On January 1, 1999, private equity firm Hellman & Friedman invested in marketing company Digitas

Investment Highlights
  • This is Hellman & Friedman’s 2nd transaction in the Marketing sector.
  • This is Hellman & Friedman’s 5th transaction in the United States.
  • This is Hellman & Friedman’s 1st transaction in Georgia.
Investment Fate
  • Digitas went public in 2000.

Investment Summary
Date 1999-01-01
Target Digitas
Sector Marketing
Investor(s) Hellman & Friedman
Deal Type Growth Capital

Target

Digitas

Atlanta, Georgia, United States
Digitas provides relationship-marketing services, including customer segmentation, database marketing, management of customer contact interactions, and interactive marketing to such companies as American Express, AT&T, Federal Express, General Motors, Dell Computer and Charles Schwab. Digitas' integrated approach to providing these marketing services has created strong client relationships and provided Digitas with a superior competitive position.

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Investor(S) 1

Investor

Hellman & Friedman

San Francisco, California, United States

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 1984
PE ASSETS 115.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

Hellman & Friedman is a large private equity firm on the West Coast of the US. H&F focuses on control and minority investments in a variety of transaction structures and will consider opportunities across the US and Europe. H&F seeks buyouts and business in need of restructurings that operate in defensible markets with predictable revenue and earnings growth. Target sectors include financial services, healthcare, indusrial, energy, insurance, media, marketing, professional services, software, and information services. H&F's target equity investment size is $300 million to $1 billion. Hellman & Friedman was formed in 1984 and has offices in San Francisco, New York City, and London.

DEAL STATS #
Overall 6 of 90
Sector: Marketing M&A 2 of 4
Type: Growth Capital M&A Deals 1 of 7
State: Georgia M&A 1 of 2
Country: United States M&A 5 of 62
Year: 1999 M&A 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
1999-01-01 Blackbaud

Charleston, South Carolina, United States

Blackbaud is a provider of nonprofit software and services. Blackbaud offers a full spectrum of cloud-based and on-premise software solutions and related services for organizations of all sizes including: fundraising, eMarketing, advocacy, constituent relationship management (CRM), financial management, payment solutions, analytics, education solutions, and vertical-specific solutions. Blackbaud was incorporated in 1981 and is based in Charleston, South Carolina.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
1999-02-01 Western Wireless

Issaquah, Washington, United States

Western Wireless Corporation is a cellular network operator that provided mobile telecommunications service to subscribers in 19 western states and seven countries.

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