M&A Deal Summary

Helen of Troy Acquires Osprey

On November 29, 2021, Helen of Troy acquired consumer products company Osprey from Freeman Spogli for 414M USD

Acquisition Highlights
  • This is Helen of Troy’s 5th transaction in the Consumer Products sector.
  • This is Helen of Troy’s largest (disclosed) transaction.
  • This is Helen of Troy’s 6th transaction in the United States.
  • This is Helen of Troy’s 1st transaction in Colorado.

M&A Deal Summary

Date 2021-11-29
Target Osprey
Sector Consumer Products
Buyer(s) Helen of Troy
Sellers(s) Freeman Spogli
Deal Type Add-on Acquisition
Deal Value 414M USD

Target

Osprey

Cortez, Colorado, United States
Osprey is an active lifestyle brand in technical packs for outdoor, travel, cycling, running, kids, and urban adventures. The Osprey brand reflects an unwavering commitment to innovation, simplicity, and intended function. Osprey's end customer is a diverse and growing pool of outdoor enthusiasts, elite athletes, active families, and everyday people. Osprey was founded in 1974 and is based in Cortez, Colorado.

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Buyer(S) 1

Buyer

Helen of Troy

El Paso, United States

Category Company
Founded 1968
Sector Consumer Products
Employees1,927
Revenue 2.0B USD (2024)
DESCRIPTION
Entrance to Helen of Troy's corporate headquarters in El Paso, Texas.
Entrance to Helen of Troy's corporate headquarters in El Paso, Texas.

Helen of Troy is a global consumer products company with a diverse portfolio of brands. Helen of Troy operates through three business segments. These include Housewares, Healthcare / Home Environment and Personal Care. Helen of Troy's Housewares segment includes the OXO family of brands whose product offerings include food preparation tools, gadgets and storage containers, cleaning, organization, and baby and toddler care products. Helen of Troy's Healthcare / Home Environment segment focuses on health care devices such as thermometers, humidifiers, blood pressure monitors, and heating pads; water filtration systems; and small home appliances such as portable heaters, fans, air purifiers, and insect control devices. Helen of Troy's Personal Care segment’s products include electric hair care, beauty care and wellness appliances; grooming tools and accessories; and liquid, solid- and powder-based personal care and grooming products. Helen of Troy was founded in 1968 and is based in El Paso, Texas.


DEAL STATS #
Overall 7 of 7
Sector (Consumer Products) 5 of 5
Type (Add-on Acquisition) 6 of 6
State (Colorado) 1 of 1
Country (United States) 6 of 6
Year (2021) 1 of 1
Size (of disclosed) 1 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-06-08 Helen of Troy - Mass Market Personal Care Business

El Paso, Texas, United States

Mass Market Personal Care Business includes iconic brands such as Brut, Pert Plus, Sure, Infusium, and Vitalis.

Sell $45M

Seller(S) 1

SELLER

Freeman Spogli

Los Angeles, California, United States

Category Private Equity Firm
Founded 1983
PE ASSETS 7.0B USD
Size Mega
Type Sector Focused
DESCRIPTION

Freeman Spogli & Co. is a private equity firm focused on acquiring middle-market retail, direct marketing, and distribution companies. The Firm will consider opportunities throughout North America and prefers partnering with management when pursuing acquisitions. Freeman Spogli looks to invest $75 to $300 million in transactions valued up to $750 million. Freeman Spogli was formed in 1983 and is based in Los Angeles, California with an additional office in New York City.


DEAL STATS #
Overall 25 of 25
Sector (Consumer Products) 2 of 2
Type (Add-on Acquisition) 8 of 8
State (Colorado) 1 of 1
Country (United States) 24 of 24
Year (2021) 3 of 3
Size (of disclosed) 7 of 8
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-11-03 Arhaus

Boston Heights, Ohio, United States

Arhaus is a lifestyle omnichannel retailer of exclusively designed home furnishings. The company is a clear destination of choice for home furnishings due to its innovative and comprehensive product assortment, which appeals to broad consumer tastes. Arhaus was founded in 1986 and is based in Boston Heights, Ohio.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-08-16 EverVet Partners

Conshohocken, Pennsylvania, United States

EverVet Partners operates a network of general practice animal hospitals. EverVet capitalizes on the attractive trends within the fragmented veterinary services industry through the acquisition and growth of independent veterinary practices in the Mid-Atlantic, Midwest, Northeast and Southeast. EverVet Partners is based in Conshohocken, Pennsylvania.

Buy -