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  6. Heartbeat Acquires Iconery

M&A Deal Summary

Heartbeat Acquires Iconery

On April 11, 2019, Heartbeat acquired consumer products company Iconery

Acquisition Highlights
  • This is Heartbeat’s 1st transaction in the Consumer Products sector.
  • This is Heartbeat’s 1st transaction in the United States.
  • This is Heartbeat’s 1st transaction in California.

M&A Deal Summary
Date 2019-04-11
Target Iconery
Sector Consumer Products
Buyer(s) Heartbeat
Deal Type Add-on Acquisition

Target

Iconery

Venice, California, United States
Iconery, Inc. is a jewelry design, manufacturing, and logistics company serving brands and influencers around the world. Iconery, Inc. was founded in 2014 and is based in Venice, California.

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Buyer(S) 1

Buyer

Heartbeat

Venice, California, United States
Category Company
Founded 2016
Sector Internet Software and Services
DESCRIPTION

Heartbeat is an engagement platform that connects brands with 200,000 Millennial and Gen Z consumers. Heartbeat helps brands maximize value at every stage of the marketing funnel. Heartbeat was founded in 2016 and is based in Venice, California.

DEAL STATS #
Overall 1 of 1
Sector: Consumer Products M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: California M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2019 M&A 1 of 1
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