M&A Deal Summary

Havas SA Acquires Sorento Healthcare Communications

On May 24, 2017, Havas SA acquired marketing company Sorento Healthcare Communications

Acquisition Highlights
  • This is Havas SA’s 10th transaction in the Marketing sector.
  • This is Havas SA’s 1st transaction in India.

M&A Deal Summary

Date 2017-05-24
Target Sorento Healthcare Communications
Sector Marketing
Buyer(s) Havas SA
Deal Type Add-on Acquisition

Target

Sorento Healthcare Communications

Mumbai, India
Sorento Healthcare Communications is a healthcare advertising agency that specializes in brand building and communications solutions. Sorento Healthcare Communications was established in 2004 and is headquartered in Mumbai, India.

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Buyer(S) 1

Buyer

Havas SA

Puteaux, France

Category Company
Founded 1835
Sector Marketing
Revenue 2.3B EUR (2016)
DESCRIPTION

Havas SA is a multinational advertising and public relations company offering a broad range of communications services, including digital, advertising, direct marketing, media planning, and buying, corporate communications, sales promotion, design, human resources, sports marketing, multimedia interactive communications, public relations, and innovation consulting. Havas was formed in 1835 and is based in Puteaux, France.


DEAL STATS #
Overall 28 of 41
Sector: Marketing M&A 10 of 16
Type: Add-on Acquisition M&A Deals 28 of 40
Country: India M&A 1 of 2
Year: 2017 M&A 2 of 6
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-03-14 Agence79

Boulogne-Billancourt, France

Agence79 is a French based agency that assists its clients in implementing communications strategies, media buying and online campaign analytics and optimization. The agency consists of a team of some 40 digital media experts working in task-force mode on all the web, mobile and social media marketing drivers: display campaigns, paid and organic listing, affiliation, e-mailing, community, programmatic, RTB (Ad exchange), Native and eRp. Agence79 is based in Boulogne Billancourt and Lyon and will be part of the Group’s media activities in France, which are run by Raphaël de Andréis.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-07-05 SO What Global

London, United Kingdom

SO What Global is a health and wellness communications agency, combining experience and expertise in public relations and medical education to create multi-channel, inspiring and impactful campaigns. SO What Global was established in 2015 and is headquartered in London, UK.

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