Explore All 2280 Add-on Acquisition Marketing Deals - Search the Database Free
M&A Deal Summary |
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|---|---|
| Date | September 24, 2001 |
| Target | Harris Interactive Japan |
| Sector | Marketing |
| Buyer(s) | Harris Poll |
| Deal Type | Add-on Acquisition |
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Harris Poll operates as a market research, polling, and consulting firm. The company provides Internet-based and traditional market research and polling services, which include qualitative and quantitative research, service bureau research, and long-term tracking studies. It conducts various types of custom research, including customer satisfaction surveys, market share studies, new product introduction studies, brand recognition studies, reputation studies, and ad concept testing. Harris Poll involves in the design, execution, and maintenance of custom and online tracking studies for clients in various industries. The Harris Poll is based in Chicago, Illinois.
| Deal Context for Buyer | # |
|---|---|
| Overall | 1 of 5 |
| Sector: Marketing | 1 of 2 |
| Type: Add-on Acquisition | 1 of 5 |
| Country: Japan | 1 of 1 |
| Year: 2001 | 1 of 2 |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2001-11-02 |
Total Research Corp
Princeton, New Jersey, United States Total Research Corp. is a market research company provides strategic business and consumer research services.. |
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