Add-on Acquisition • E-Commerce

Groupon Acquires LivingSocial

On October 26, 2016, Groupon acquired e-commerce company LivingSocial

Acquisition Context

This is Groupon’s 7th transaction in the E-Commerce sector.
This is Groupon’s 25th transaction in the United States.
This is Groupon’s 1st transaction in District of Columbia.

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M&A Deal Summary
Date	October 26, 2016
Target	LivingSocial
Sector	E-Commerce
Buyer(s)	Groupon
Deal Type	Add-on Acquisition

Target Company

LivingSocial

Washington, District of Columbia, United States

LivingSocial, Inc. is an online marketplace to buy and share things to do in your city and beyond. Company provide a trusted, convenient source for finding value on everyday items and activities and identifying novel, enriching and fun experiences to enjoy and share with friends.

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Buyer Overview 1

Buyer

Groupon

Chicago, Illinois, United States

Category	Company
Founded	2008
Sector	E-Commerce
Employees	2,079
Revenue	493M USD (2024)

DESCRIPTION

Groupon's corporate headquarters in Chicago, Illinois.

Groupon is a social eCommerce site. Groupon leverages social media and collective buying power to feature daily deals in more than 500 markets around the world. Groupon was formed in 2008 and is based in Chicago, Illinois.

Deal Context for Buyer	#
Overall	34 of 37
Sector: E-Commerce	7 of 8
Type: Add-on Acquisition	33 of 36
State: District of Columbia	1 of 1
Country: United States	25 of 26
Year: 2016	1 of 1

PREVIOUS DEAL

DATE	TARGET	DEAL TYPE	VALUE
2016-05-09	Breadcrumb New York, New York, United States Breadcrumb is a fully featured point of sale system for restaurants, bars and nightclubs built to run in the cloud and on Apple iPad devices.	Sell	-

DATE

TARGET

DEAL TYPE

VALUE

2016-05-09

Breadcrumb

New York, New York, United States

Breadcrumb is a fully featured point of sale system for restaurants, bars and nightclubs built to run in the cloud and on Apple iPad devices.

Sell

FOLLOWING DEAL

DATE	TARGET	DEAL TYPE	VALUE
2017-09-11	Laçador de Ofertas LTDA. Porto Alegre, Brazil Laçador de Ofertas LTDA. is the largest e-commerce site in the state of Rio Grande do Sul, which aims to stimulate people to get to know their city better.	Buy	-

DATE

TARGET

DEAL TYPE

VALUE

2017-09-11

Laçador de Ofertas LTDA.

Porto Alegre, Brazil

Laçador de Ofertas LTDA. is the largest e-commerce site in the state of Rio Grande do Sul, which aims to stimulate people to get to know their city better.

Buy

Explore Related M&A Activity

E-Commerce M&A - Add-on Acquisition M&A Deals - District of Columbia M&A - United States M&A - 2016 M&A