Investment Summary

Greybull Stewardship Invests In VU Custom

On September 22, 2021, private equity firm Greybull Stewardship invested in internet software and services company VU Custom

Investment Highlights
  • This is Greybull Stewardship’s 2nd transaction in the Internet Software and Services sector.
  • This is Greybull Stewardship’s 18th transaction in the United States.
  • This is Greybull Stewardship’s 1st transaction in Connecticut.

Investment Summary
Date 2021-09-22
Target VU Custom
Sector Internet Software and Services
Investor(s) Greybull Stewardship
Deal Type Growth Capital

Target

VU Custom

Westport, Connecticut, United States
VU Custom helps leading brands combine innovative technology and small batch manufacturing to enable profitable and scalable personalization, decoration, and mass customization. The Company’s powerful SaaS offering is enhanced by VU Custom’s in-house consulting services and manufacturing capabilities, providing a one-stop-shop to meet customer needs. VU Custom was founded in 2014 and is headquartered in Westport, Connecticut.

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Investor(S) 1

Investor

Greybull Stewardship

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 2010
Size Small
Type Sector Agnostic
DESCRIPTION

Greybull Stewardship is a private investment firm focused on majority or minority investments in small companies. The Firm targets profitable businesses with $500K to $5 million of pre-tax profits. Greybull does not have any sector preferences and will consider opportunities throughout the US. Greybull Stewardship was formed in 2010 and is based in Cody, Wyoming.

DEAL STATS #
Overall 18 of 22
Sector (Internet Software and Services) 2 of 2
Type (Growth Capital) 12 of 12
State (Connecticut) 1 of 1
Country (United States) 18 of 22
Year (2021) 4 of 5
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-08-24 Animation Mentor

Emeryville, California, United States

Animation Mentor is an online animation school that teaches students character animation skills. Animation Mentor was founded in 2005 and is based in Emeryville, California.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-10-07 Lapels Dry Cleaning

Hanover, Massachusetts, United States

Lapels Dry Cleaning store offers a full slate of services, including same-day dry cleaning; shirt service; tailoring; shoe repair; wedding gown preservation; suede and leather processing; box storage and fur storage. Lapels Dry Cleaning has stores in Arizona (Gilbert, Chandler, Phoenix, Scottsdale), California (Gilroy, Hollister), Colorado (Littleton), Connecticut (Cromwell), Florida (Fleming Island, Orange Park, Tampa) Louisiana. Lapels Dry Cleaning was founded in 2000 and is based in Hanover, Massachusetts.

Sell -
Mergr

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