M&A Deal Summary |
|
|---|---|
| Date | 2011-05-04 |
| Target | Target 250 |
| Sector | Media |
| Buyer(s) | Green Leads |
| Deal Type | Add-on Acquisition |
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Green Leads delivers pay-for-performance demand generation services that drive greater revenue for enterprise-level b2b software and technology companies in North America and Europe. The company has generated more than 75,000 new deals for its clients with inbound and outbound strategies to deliver pay-for-performance: Ideal Customer Profile leads (ICPs), Marketing Qualified Leads (MQLs), Highly Qualified Leads (HQLs), and Sales Qualified Leads (SQLs, or appointments) as well as Outsourced SDR/BDR services. These services can be purchased individually or as a subscription service model. Green Leads was formed in 2007 and is based in East Hampstead, New Hampshire.
| DEAL STATS | # |
|---|---|
| Overall | 1 of 1 |
| Sector: Media M&A | 1 of 1 |
| Type: Add-on Acquisition M&A Deals | 1 of 1 |
| Country: United Kingdom M&A | 1 of 1 |
| Year: 2011 M&A | 1 of 1 |