M&A Deal Summary

Gravity4 Acquires EuroAds Danmark A/S

On September 15, 2015, Gravity4 acquired marketing company EuroAds Danmark A/S

Acquisition Highlights
  • This is Gravity4’s 1st transaction in the Marketing sector.
  • This is Gravity4’s 1st transaction in Denmark.

M&A Deal Summary

Date 2015-09-15
Target EuroAds Danmark A/S
Sector Marketing
Buyer(s) Gravity4
Deal Type Add-on Acquisition

Target

EuroAds Danmark A/S

Copenhagen, Denmark
EuroAds Danmark A/S is a provider of online marketing services. EuroAds specialises in affiliate marketing, search engine marketing, e-mail marketing and Facebook marketing.

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Buyer(S) 1

Buyer

Gravity4

San Francisco, California, United States

Category Company
Sector Software
DESCRIPTION

Gravity4, Inc. is a software advertising company . It provides a high-frequency marketing OS integrated on one platform.


DEAL STATS #
Overall 8 of 11
Sector (Marketing) 1 of 2
Type (Add-on Acquisition) 8 of 10
Country (Denmark) 1 of 2
Year (2015) 6 of 9
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-06-17 CrossGraph

Miami, Florida, United States

CrossGraph is a social intelligence Software as a Service platform that analyzes demographic, social and behavioral data for marketers.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2015-10-13 Exovue Holdings

San Francisco, California, United States

Exovue Holdings LLC is a supply-side platform for content marketing that allows publishers and advertisers competitive access to all native demand channels.

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