M&A Deal Summary |
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Date | 2017-10-10 |
Target | ReadyCart |
Sector | E-Commerce |
Buyer(s) | Grapevine Logic |
Deal Type | Add-on Acquisition |
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Grapevine is the world’s major end-to-end influencer marketing platform that enables collaboration between advertisers and social content creators to produce promotional content at scale. The Grapevine network includes more than 120,000 creators who generate more than 6 billion monthly views. Advertisers leverage Grapevine’s workflow management software and proprietary tracking and analytics to measure direct response and conversion rates from promotional content on YouTube and Instagram.
DEAL STATS | # |
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Overall | 2 of 2 |
Sector (E-Commerce) | 1 of 1 |
Type (Add-on Acquisition) | 2 of 2 |
State (Tennessee) | 1 of 1 |
Country (United States) | 2 of 2 |
Year (2017) | 2 of 2 |
DATE | TARGET | DEAL TYPE | VALUE |
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2017-07-11 |
SocMetrics
Cambridge, Massachusetts, United States SocMetrics Influencer Platform is a topical influence scoring platform which monitors and ranks more than 1.2 million influencers on Twitter, YouTube, Instagram, and blogging platforms. |
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