M&A Deal Summary

GoTo Foods Acquires Cinnabon

On November 4, 2004, GoTo Foods acquired franchising company Cinnabon from Popeyes Louisiana Kitchen

Acquisition Highlights
  • This is GoTo Foods’ 1st transaction in the Franchising sector.
  • This is GoTo Foods’ 2nd transaction in the United States.
  • This is GoTo Foods’ 1st transaction in Georgia.

M&A Deal Summary
Date 2004-11-04
Target Cinnabon
Sector Franchising
Buyer(s) GoTo Foods
Sellers(s) Popeyes Louisiana Kitchen
Deal Type Divestiture

Target

Cinnabon

Atlanta, Georgia, United States
Cinnabon, Inc. is a provider in the cinnamon roll bakery category. Cinnabon operates and franchises 358 retail cinnamon roll bakeries.

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Buyer(S) 1

Buyer

GoTo Foods

Atlanta, Georgia, United States
Category Company
Founded 1934
Sector Franchising
DESCRIPTION
Focus Brands' headquarters in Atlanta, Georgia.
Focus Brands' headquarters in Atlanta, Georgia.

GoTo Foods is a franchisor and operator of ice cream stores, bakeries, restaurants, and cafes. GoTo Foods was founded in 1934 and is headquartered in Atlanta, Georgia.

DEAL STATS #
Overall 2 of 6
Sector (Franchising) 1 of 2
Type (Divestiture) 1 of 1
State (Georgia) 1 of 2
Country (United States) 2 of 6
Year (2004) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2001-12-10 Carvel

Austin, Texas, United States

Carvel Corp. is a manufacturer of branded ice cream cake and a producer of premium soft-serve ice cream.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2006-11-21 Schlotzsky s

Austin, Texas, United States

Schlotzsky's Ltd. is a quick casual restaurant chain offering made-to-order sandwiches, soups, salads, and pizza.

Buy -

Seller(S) 1

SELLER

Popeyes Louisiana Kitchen

Atlanta, Georgia, United States
Category Company
Founded 1972
Sector Restaurants
Employees2,130
Revenue 259M USD (2015)
DESCRIPTION

Popeyes Louisiana Kitchen, Inc. is a developer, operator and franchiser of quick-service restaurants ("QSRs" or "restaurants") under the trade name, Popeyes Louisiana Kitchen and Popeyes Chicken & Biscuits.

DEAL STATS #
Overall 2 of 3
Sector (Franchising) 1 of 1
Type (Divestiture) 2 of 3
State (Georgia) 1 of 2
Country (United States) 2 of 3
Year (2004) 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2003-04-16 Seattle Coffee Company

Seattle, Washington, United States

Seattle Coffee Company includes the Seattle's Best Coffee(R) (SBC) and Torrefazione Italia(R) Coffee (TI) brand. Seattle's Best Coffee (SBC) was founded in 1970 and is one of the oldest brands in the domestic specialty coffee business. All coffees are selected from some of the highest quality Arabica beans throughout the world, and are roasted using Northern European roasting techniques. SBC produces a complete line of whole bean and ground coffees including Organic and Fair Trade coffees as well as flavored coffees.The Torrefazione Italia Coffee brand, founded in 1986, mirrors the unique roasting preferences of various Italian regions. These classic Italian coffees are known for their full bodied, highly aromatic and intense flavor. Torrefazione whole bean coffees include Venezia(TM), Milano(TM), Perugia(TM), Palermo(TM), Montecatini(TM), Roma(R), Sardegna(TM) and Napoli(TM).

Sell $72M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2004-12-01 Church s Chicken

Atlanta, Georgia, United States

Church's Chicken is a chicken quick-service restaurant serving more than three million customers weekly through restaurants in 22 countries and more than 30 states in the U.S. The Company serves affordable freshly prepared, high-quality, flavorful chicken and tenders with signature sides and handmade, from-scratch biscuits. Church's Chicken was founded in 1952 and is based in Atlanta, Georgia.

Sell $390M
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