PIPE • Information Technology

General Atlantic Invests In Smiles

On April 26, 2013, growth capital firm General Atlantic invested in information technology company Smiles

Investment Context
  • This is General Atlantic’s 20th transaction in the Information Technology sector.
  • This is General Atlantic’s 8th transaction in Brazil.
Investment Fate
  • Smiles merged with another company in 2020.

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Investment Summary

Date April 26, 2013
Target Smiles
Sector Information Technology
Investor(s) General Atlantic
Deal Type PIPE

Target Company

Smiles

Sao Paulo, Brazil
The Smiles program is a coalition loyalty program that allows members to accrue miles with every flight.
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Investor Overview 1

Investor

General Atlantic

Investor Investor Investor Investor Investor


Category Growth Capital Firm
Founded 1980
PE ASSETS 105.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

General Atlantic is a large private equity firm that invests globally in growth-oriented public and private companies. Broad areas of interest include financial services, media and consumer, healthcare, enterprise solutions, communications and electronics, and energy. General Atlantic looks to invest $40 to $400 million in transactions that support growth, expansions, buy-outs, consolidations and build-ups. General Atlantic seeks to make 8 to 12 investments per year with an investment horizon of five to ten years. The Firm's geographic coverage spans North America; Europe; Asia/Pacific; and India. General Atlantic was formed in 1980 and is based in New York, New York.


Deal Context for Investor #
Overall 114 of 365
Sector: Information Technology 20 of 45
Type: PIPE 10 of 13
Country: Brazil 8 of 19
Year: 2013 5 of 13
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2013-04-04 OneCountry

Springdale, Arkansas, United States

One Country began as an online destination for country music and southern lifestyle fans across the world. Now One Country is a member-based platform offering incredible giveaways and prizes that support various causes every month. OneCountry was founded in 2009 and is based in Springdale, Arkansas.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2013-05-30 Allfunds

Madrid, Spain

Allfunds is a business-to-business mutual fund distribution platform. The Company serves as a global marketplace, helping financial institutions gain access to third-party mutual funds and ETFs for their end customers. Allfunds was founded in 2000 and is based in Madrid, Spain.

Buy -

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