M&A Deal Summary

Freeman Acquires BaAM Productions

On July 18, 2017, Freeman acquired media company BaAM Productions

Acquisition Highlights
  • This is Freeman’s 2nd transaction in the Media sector.
  • This is Freeman’s 1st transaction in Canada.
  • This is Freeman’s 1st transaction in Ontario.

M&A Deal Summary
Date 2017-07-18
Target BaAM Productions
Sector Media
Buyer(s) Freeman
Deal Type Add-on Acquisition

Target

BaAM Productions

Toronto, Ontario, Canada
BaAM Productions is a creative production company focused on the sports, culture, and entertainment markets. Clients include the Invictus Games, the International Olympic Committee, Amazon, the Kansas City Royals, La Lune Rouge, Major League Baseball, the National Hockey League, the National Football League, FIFA, Aramark, the New England Patriots, Stanford University Alumni Association, and the Washington Nationals.

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Buyer(S) 1

Buyer

Freeman

Dallas, Texas, United States
Category Company
Founded 1927
Sector Business Services
DESCRIPTION
Freeman office in Las Vegas, Nevada.
Freeman office in Las Vegas, Nevada.

Freeman is a provider of integrated services for face-to-face marketing events, including expositions, conventions, corporate events and exhibits. Freeman was established in 1927 and is headquartered in Dallas, Texas.

DEAL STATS #
Overall 7 of 8
Sector (Media) 2 of 2
Type (Add-on Acquisition) 6 of 7
State (Ontario) 1 of 1
Country (Canada) 1 of 1
Year (2017) 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-05-05 Exhibit Surveys

Red Bank, New Jersey, United States

Exhibit Surveys, Inc. is an award-winning market research and consulting firm. Exhibit Surveys has benchmarked the event industry, providing unmatched quantitative knowledge as well as program-specific research and analytics expertise. Exhibit Surveys has conducted primary research on more than 5,000 exhibitions and events, and in excess of 10,000 exhibits, and has conducted research and measurement globally on six continents.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-11-09 Helios Interactive

Portland, Oregon, United States

Helios specializes in building engaging, interactive experiences for consumers in the events and retail channels.Company use use a variety of technologies to achieve our goals, including touch, gesture, augmented reality, and virtual reality. Company pursuit to create better brand interactions results in thoughtful design, effective social sharing, and meaningful data collection. This focus helps us meet our clients goals, both now and in the future.

Buy -
Mergr

Product

Company

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