M&A Deal Summary

Fluidra Acquires Splash

On March 25, 2021, Fluidra acquired consumer products company Splash from Realco

Acquisition Highlights
  • This is Fluidra’s 2nd transaction in the Consumer Products sector.
  • This is Fluidra’s 1st transaction in Belgium.

M&A Deal Summary

Date 2021-03-25
Target Splash
Sector Consumer Products
Buyer(s) Fluidra
Sellers(s) Realco
Deal Type Divestiture

Target

Splash

Louvain-la-Neuve, Belgium
Splash offers a complete range of products and accessories that effectively treat swimming pool water and provide a solution to every problem encountered. Splash is based in Louvain-la-Neuve, Belgium.

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Buyer(S) 1

Buyer

Fluidra

Sant Cugat del Vallès, Spain

Category Company
Founded 1969
Sector Business Services
Employees6,328
Revenue 2.1B EUR (2024)
DESCRIPTION

Fluidra provides the manufacture and distribution of solutions for pools and wellness, water treatment, irrigation, and fluid handling. Fluidra was founded in 1969 and is based in Sant Cugat del Vallès, Spain.


DEAL STATS #
Overall 9 of 16
Sector: Consumer Products M&A 2 of 4
Type: Divestiture M&A Deals 1 of 1
Country: Belgium M&A 1 of 1
Year: 2021 M&A 4 of 6
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-03-10 CMP

Newnan, Georgia, United States

Custom Molded Products LLC is a manufacturer and distributor of specialized plastic components used in spas, pools, and whirlpool baths. Custom Molded Products was founded in 1989 and is based in Newnan, Georgia.

Buy $245M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-09-01 S.R. Smith

Canby, Oregon, United States

S.R. Smith is a global manufacturer specializing in commercial and residential pool deck equipment and accessories. The company operates manufacturing facilities from multiple locations in the United States and Australia. Their products are supported by distributors around the world, with a focus in the United States, Australia, Canada and Europe. S.R. Smith was founded in 1932 and is based in Canby, Oregon.

Buy $240M

Seller(S) 1

SELLER

Realco

Louvain-la-Neuve, Belgium

Category Company
Founded 1968
Sector Life Science
Employees41
Revenue 12M EUR (2024)
DESCRIPTION

Realco is engaged in the development, production, and marketing of hygiene solutions and processes based on enzymes. Realco's enzymatic expertise serves 4 sectors of activity, all linked by the need to achieve a high level of hygiene, in a "healthy" way, namely by respecting people and their environment. Realco was incorporated in 1968 and is headquarters in Louvain-la-Neuve, Belgium.


DEAL STATS #
Overall 1 of 1
Sector: Consumer Products M&A 1 of 1
Type: Divestiture M&A Deals 1 of 1
Country: Belgium M&A 1 of 1
Year: 2021 M&A 1 of 1