M&A Deal Summary

FansUnite Media Acquires McBookie

On May 20, 2020, FansUnite Media acquired leisure company McBookie for 2M CAD

Acquisition Highlights
  • This is FansUnite Media’s 1st transaction in the Leisure sector.
  • This is FansUnite Media’s 0th largest (disclosed) transaction.
  • This is FansUnite Media’s 1st transaction in the United Kingdom.

M&A Deal Summary

Date 2020-05-20
Target McBookie
Sector Leisure
Buyer(s) FansUnite Media
Deal Type Add-on Acquisition
Deal Value 2M CAD

Target

McBookie

Dundee, United Kingdom
Formed in 2009, McBookie is a provider of regulated betting services in the United Kingdom. It has been operating in the UK market since 2009 and provides its customers with sports betting, casino, and virtual sports offerings.

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Buyer(S) 1

Buyer

FansUnite Media

Vancouver, British Columbia, Canada

Category Company
Sector Leisure
DESCRIPTION

FansUnite is a social sports betting community started by three sports fans who wanted to take sports back to the people that fuel the industry, the FANS!. FansUnite caters to every type of fan, from the amateur who casually enjoys sports, to that friend who routinely washes their face paint off with their own tears after a big loss.


DEAL STATS #
Overall 1 of 2
Sector (Leisure) 1 of 1
Type (Add-on Acquisition) 1 of 2
Country (United Kingdom) 1 of 1
Year (2020) 1 of 2
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-06-23 Askott Entertainment

Vancouver, British Columbia, Canada

Askott Entertainment is a software development company with a team that has been building award-winning online gambling software. Askott has produced a one of a kind complete iGaming platform, ChameleonGaming Platform, with an esports first focus geared for the next generation of online bettors and casino players. The platform includes products for prematch betting, in-play betting, daily fantasy, content, and a certified RNG to produce casino-style chance games. Askott has been using the Chameleon platform for its own free-to-play internal brands as well as recently signed external real-money partners. Askott Entertainment was formed in 2013 and is based in Vancouver, British Columbia

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