M&A Deal Summary

Fanplayr Acquires Jamu

On December 22, 2020, Fanplayr acquired business services company Jamu

Acquisition Highlights
  • This is Fanplayr’s 1st transaction in the Business Services sector.
  • This is Fanplayr’s 1st transaction in Japan.

M&A Deal Summary

Date 2020-12-22
Target Jamu
Sector Business Services
Buyer(s) Fanplayr
Deal Type Add-on Acquisition

Target

Jamu

Tokyo, Japan
Jamu, Inc. is a reseller and development firm. Jamu was founded in Tokyo, Japan.

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Buyer(S) 1

Buyer

Fanplayr

Menlo Park, California, United States

Category Company
Founded 2012
Sector Internet Software and Services
DESCRIPTION

Fanplayr, Inc. is a provider of an e-commerce behavioral data, using machine learning and AI to enable businesses to increase conversion rates and revenue, collect more leads, and retarget visitors with personalized recommendations during and after the shopping experience. Fanplayr was founded in 2010 and is based in Menlo Park, California.


DEAL STATS #
Overall 1 of 1
Sector: Business Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: Japan M&A 1 of 1
Year: 2020 M&A 1 of 1