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  5. Exterior Plus Acquires Impactmedia SA

M&A Deal Summary

Exterior Plus Acquires Impactmedia SA

On October 23, 2018, Exterior Plus acquired marketing company Impactmedia SA

Acquisition Highlights
  • This is Exterior Plus’ 2nd transaction in the Marketing sector.
  • This is Exterior Plus’ 2nd transaction in Spain.

M&A Deal Summary
Date 2018-10-23
Target Impactmedia SA
Sector Marketing
Buyer(s) Exterior Plus
Deal Type Add-on Acquisition

Target

Impactmedia SA

Barcelona, Spain
Impactmedia SA is a shopping mall advertising company, with over 630 million viewers in high-traffic premium locations throughout Spain.

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Buyer(S) 1

Buyer

Exterior Plus

San Sebastian, Spain
Category Company
Sector Marketing
DESCRIPTION

Exterior Plus is an out-of-home advertising platform. Present throughout Spain, the Company reaches over 10 million people daily, and it constitutes an independent outdoor advertising player in the country. Exterior Plus is based in San Sebastian, Spain.

DEAL STATS #
Overall 2 of 2
Sector: Marketing M&A 2 of 2
Type: Add-on Acquisition M&A Deals 1 of 1
Country: Spain M&A 2 of 2
Year: 2018 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-12-01 Sistemas e Imagen Publicitaria

Barcelona, Spain

Sistemas e Imagen Publicitaria is a provider of advertising services.

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