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  5. Experian Acquires Emailing Solution

M&A Deal Summary

Experian Acquires Emailing Solution

On May 3, 2007, Experian acquired internet software and services company Emailing Solution

Acquisition Highlights
  • This is Experian’s 11th transaction in the Internet Software and Services sector.
  • This is Experian’s 2nd transaction in France.

M&A Deal Summary
Date 2007-05-03
Target Emailing Solution
Sector Internet Software and Services
Buyer(s) Experian
Deal Type Add-on Acquisition

Target

Emailing Solution

Roubaix, France
Emailing Solution provides email development, delivery and management services to over 300 clients in the retail, catalogue, financial services and media sectors. All emails are sent on behalf of clients to consumers who have given their consent to receive marketing and commercial emails. Its clients include AXA, Orange, Staples and HP.

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Buyer(S) 1

Buyer

Experian

Dublin, Ireland
Category Company
Founded 1826
Sector Information Services
Employees23,300
Revenue 7.5B GBP (2025)
DESCRIPTION

Experian is a global information services group with operations in 40 countries. Experian was founded in 1826 and is based in Dublin, Ireland.

DEAL STATS #
Overall 29 of 66
Sector: Internet Software and Services M&A 11 of 24
Type: Add-on Acquisition M&A Deals 26 of 57
Country: France M&A 2 of 2
Year: 2007 M&A 5 of 10
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2007-04-19 Hitwise Pty.

Melbourne, Australia

Hitwise Pty. Ltd. is an online Internet marketing intelligence company, which helps clients monitor the performance of their websites and target their online advertising spend more effectively.

Buy $240M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2007-05-11 Tallyman Collections Management Software

United Kingdom

Tallyman provides software and services for managing and collecting overdue debts in the utilities, telecommunications, financial services and public sectors. Its clients include Vodafone, British Gas and ABN Amro.

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