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M&A Deal Summary

Experian Acquires Altovision

On March 27, 2012, Experian acquired internet software and services company Altovision

Acquisition Highlights
  • This is Experian’s 23rd transaction in the Internet Software and Services sector.
  • This is Experian’s 2nd transaction in Japan.

M&A Deal Summary
Date 2012-03-27
Target Altovision
Sector Internet Software and Services
Buyer(s) Experian
Deal Type Add-on Acquisition

Target

Altovision

Tokyo, Japan
Altovision provides email distribution, marketing consulting (including business-to-business marketing), creative design and technical support to over 200 medium and large-sized clients in segments such as telecommunications, financial services, retail and healthcare.

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Buyer(S) 1

Buyer

Experian

Dublin, Ireland
Category Company
Founded 1826
Sector Information Services
Employees23,300
Revenue 7.5B GBP (2025)
DESCRIPTION

Experian is a global information services group with operations in 40 countries. Experian was founded in 1826 and is based in Dublin, Ireland.

DEAL STATS #
Overall 51 of 66
Sector: Internet Software and Services M&A 23 of 24
Type: Add-on Acquisition M&A Deals 45 of 57
Country: Japan M&A 2 of 2
Year: 2012 M&A 2 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2012-03-09 Court Ventures

Anaheim, California, United States

Court Ventures sources, aggregates, repackages and distributes public record data, obtained from over 1,400 state and county sources. This acquisition strengthens Experian's consumer data assets in North America and is a further step in Experian's strategy to extend its global lead in credit information and analytics.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2012-05-21 Conversen

Bedford, Massachusetts, United States

Conversen has developed a single platform that helps marketers plan, execute, optimise and manage their campaigns in real-time and across multiple communication channels, including email, mobile, social, web and print media.

Buy -
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