M&A Deal Summary

Equifax eMarketing Solutions Acquires SweepsClub.com

On April 1, 2002, Equifax eMarketing Solutions acquired internet software and services company SweepsClub.com

Acquisition Highlights
  • This is Equifax eMarketing Solutions’ 1st transaction in the Internet Software and Services sector.
  • This is Equifax eMarketing Solutions’ 1st transaction in the United States.
  • This is Equifax eMarketing Solutions’ 1st transaction in Florida.

M&A Deal Summary

Date 2002-04-01
Target SweepsClub.com
Sector Internet Software and Services
Buyer(s) Equifax eMarketing Solutions
Deal Type Add-on Acquisition

Target

SweepsClub.com

Deerfield Beach, Florida, United States
SweepsClub.com is a provider of e-mail marketing to help online advertisers accomplish specific business objectives.

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Buyer(S) 1

Buyer

Equifax eMarketing Solutions

Newtown Square, Pennsylvania, United States

Category Company
Founded 2000
Sector Marketing
Employees308
DESCRIPTION

Equifax eMarketing Solutions, Inc. is a provider of one-to-one marketing solutions that enable Web advertisers, publishers, and consumer marketers to identify and target Web users through both traditional and online media.


DEAL STATS #
Overall 1 of 1
Sector: Internet Software and Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: Florida M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2002 M&A 1 of 1