M&A Deal Summary

EducationDynamics Acquires Thruline Marketing

On December 2, 2019, EducationDynamics acquired marketing company Thruline Marketing

Acquisition Highlights
  • This is EducationDynamics’ 1st transaction in the Marketing sector.
  • This is EducationDynamics’ 3rd transaction in the United States.
  • This is EducationDynamics’ 1st transaction in Kansas.

M&A Deal Summary
Date 2019-12-02
Target Thruline Marketing
Sector Marketing
Buyer(s) EducationDynamics
Deal Type Add-on Acquisition

Target

Thruline Marketing

Lenexa, Kansas, United States
Thruline Marketing is an agency-of-record business, which provides paid digital marketing, traditional marketing, and SEO management services for more than 20 higher education institutions.

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Buyer(S) 1

Buyer

EducationDynamics

Lenexa, Kansas, United States
Category Company
Founded 2005
Sector Marketing
DESCRIPTION

EducationDynamics is a provider of web-based marketing, enrollment, and retention products and services to post-secondary institutions. EducationDynamics was founded in 2005 and is based in Lenexa, Kansas.

DEAL STATS #
Overall 3 of 7
Sector (Marketing) 1 of 2
Type (Add-on Acquisition) 3 of 5
State (Kansas) 1 of 1
Country (United States) 3 of 7
Year (2019) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-06-12 JMH Consulting

Atlanta, Georgia, United States

JMH Consulting, Inc. is a customer-centric provider of higher education marketing, recruiting, and retention solutions. JMH Consulting, Inc. was founded in 1998 and is based in Atlanta, Georgia.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-09-02 QuinStreet - Education Client Vertical Assets

Foster City, California, United States

QuinStreet, Inc. - Education Client Vertical Assets delivers full transparency, right-pricing media, and providing maximum campaign control and flexibility. Serve 450+ colleges, universities, and higher education institutions, Generate 30k+ new student applications annually, Committed to high compliance standards (Culture of Compliance award recipient 2018).

Buy $20M
Mergr

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Company

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