M&A Deal Summary

Edmunds Acquires Snapshot Mobile

On October 30, 2014, Edmunds acquired internet software and services company Snapshot Mobile

Acquisition Highlights
  • This is Edmunds’ 1st transaction in the Internet Software and Services sector.
  • This is Edmunds’ 1st transaction in the United States.
  • This is Edmunds’ 1st transaction in Michigan.

M&A Deal Summary

Date 2014-10-30
Target Snapshot Mobile
Sector Internet Software and Services
Buyer(s) Edmunds
Deal Type Add-on Acquisition

Target

Snapshot Mobile

Ann Arbor, Michigan, United States
CarCode allows car shoppers to engage in one-on-one text messaging with dealers.

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Buyer(S) 1

Buyer

Edmunds

Santa Monica, California, United States

Category Company
Founded 1966
Sector Internet Software and Services
DESCRIPTION

Edmunds is a web-based portal for consumers to research new and used vehicles. Edmunds guides car shoppers online from research to purchase. With in-depth reviews of every new vehicle, shopping tips from an in-house team of experts, plus a wealth of consumer and automotive market insights. Edmunds was founded in 1966 and is based in Santa Monica, California.


DEAL STATS #
Overall 1 of 1
Sector: Internet Software and Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: Michigan M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2014 M&A 1 of 1