Buyout (LBO, MBO, MBI) • Business Services

Dzeta Conseil Acquires Prodirect Experience

On June 23, 2017, private equity firm Dzeta Conseil acquired business services company Prodirect Experience

Acquisition Context
  • This is Dzeta Conseil’s 2nd transaction in the Business Services sector.
  • This is Dzeta Conseil’s 6th transaction in France.

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M&A Deal Summary

Date June 23, 2017
Target Prodirect Experience
Sector Business Services
Buyer(s) Dzeta Conseil
Deal Type Buyout (LBO, MBO, MBI)

Target Company

Prodirect Experience

Marseille, France
Prodirect Experience is a service group dedicated to customer relations through two main activities: Marketing and commercial communications agency professions; Customer relations center jobs. Prodirect Experience is based in Marseille, France.
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Buyer Overview 1

DESCRIPTION

Dzeta Conseil is a private equity firm focused on majority investments in private French companies. The Firm looks to invest €10 to €40 million per transaction and will consider opportunities in a variety of industries including distribution, business services, information technology, apparel, consumer products, consumer services, and healthcare. Dzeta Conseil was established in 2009 and is headquartered in Paris, France.


Deal Context for Buyer #
Overall 7 of 18
Sector: Business Services 2 of 3
Type: Buyout (LBO, MBO, MBI) 7 of 15
Country: France 6 of 17
Year: 2017 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-01-01 Amelia

Paris, France

Amelia is a fully integrated aeronautics group, taking charge of the tracking and maintenance of its aircraft, sales and operation of its flights, from its bases in Europe and Africa. Amelia was founded in 1976 and is based in Paris, France.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2018-02-21 Ad4Screen

Paris, France

Ad4Screen is a mobile marketing & advertising group that helps companies set up effective mobile advertising campaigns and improve the loyalty, engagement and conversion of their mobile users. Ad4Screen was founded in 2010 and is based in Paris, France.

Buy -