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M&A Deal Summary

DRS Investment Acquires factory group

On June 5, 2025, private equity firm DRS Investment acquired marketing company factory group

Acquisition Highlights
  • This is DRS Investment’s 1st transaction in the Marketing sector.
  • This is DRS Investment’s 4th transaction in Germany.

M&A Deal Summary
Date 2025-06-05
Target factory group
Sector Marketing
Buyer(s) DRS Investment
Deal Type Buyout (LBO, MBO, MBI)

Target

factory group

Ratingen, Germany
factory group is a technology-driven, AI-enhanced production model supported by over 150 specialists across six countries, enabling the fast, consistent, cross-channel creation of marketing content for all distribution platforms (online, web, point of sale, etc.). factory group is based in Ratingen, Germany.

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Buyer(S) 1

Buyer

DRS Investment

Investor Investor Investor

Category Private Equity Firm
Founded 2017
Size Small
Type Sector Focused
DESCRIPTION

DRS Investment is a private equity firm focused on investments in software companies in Germany, Austria, Switzerland, the Benelux and Nordic region. The Firm seeks small, stable, and profitable businesses with EBITDA of at least €5 million and solid growth potential. DRS Investment was founded in 2017 and is headquartered in Munich, Germany.

DEAL STATS #
Overall 4 of 4
Sector: Marketing M&A 1 of 1
Type: Buyout (LBO, MBO, MBI) M&A Deals 4 of 4
Country: Germany M&A 4 of 4
Year: 2025 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-10-26 markstein Software

Darmstadt, Germany

markstein Software specializes in the development of editorial systems and multichannel publishing software for publishing houses and publishing companies. markstein Software was founded in 1986 and is based in Darmstadt, Germany.

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