Investment Summary

Dogwood Equity, Sherbrooke Capital Partners and LFE Capital Exits Immaculate Baking Co.

On December 1, 2012, General Mills invested in food company Immaculate Baking Co. from Dogwood Equity, Sherbrooke Capital Partners and LFE Capital

Investment Highlights
  • This is General Mills’ 11th transaction in the Food sector.
  • This is General Mills’ 10th transaction in the United States.
  • This is General Mills’ 2nd transaction in Massachusetts.

Investment Summary

Date 2012-12-01
Target Immaculate Baking Co.
Sector Food
Investor(s) General Mills
Sellers(s) Dogwood Equity
Sherbrooke Capital Partners
LFE Capital
Deal Type Add-on Acquisition

Target

Immaculate Baking Co.

Wakefield, Massachusetts, United States
Immaculate Baking Co. is a manufacturer and marketer of all-natural and organic refrigerated dough products.

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Investor(S) 1

Investor

General Mills

Minneapolis, Minnesota, United States

Category Company
Founded 1866
Sector Food
Employees34,000
Revenue 19.9B USD (2024)
DESCRIPTION
Entrance to General Mills' corporate headquarters in Minneapolis.
Entrance to General Mills' corporate headquarters in Minneapolis.

General Mills is a multinational manufacturer and marketer of branded consumer foods sold through retail stores. The Company is also a supplier of branded and unbranded food products to the foodservice and commercial baking industries. General Mills' portfolio includes a wide range of well-known brands such as Cheerios, Yoplait, Betty Crocker, Pillsbury, Haagen-Dazs, Annie's Homegrown, and Nature Valley, among others. The company's products encompass various categories, including cereals, yogurt, snack bars, meal kits, ready-to-eat meals, and frozen desserts. General Mills was founded in 1866 and is based in Minneapolis, Minnesota.


DEAL STATS #
Overall 12 of 21
Sector: Food M&A 11 of 19
Type: Add-on Acquisition M&A Deals 10 of 17
State: Massachusetts M&A 2 of 2
Country: United States M&A 10 of 17
Year: 2012 M&A 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2012-03-24 Yoki Alimentos SA

Sao Bernardo do Campo, Brazil

Yoki is a privately held company that makes snacks, dry soups, side dishes, seasonings and other products.

Buy R$2.0B
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-09-08 Annie s

Berkeley, California, United States

Annie's, Inc. is a natural and organic food company that offers great-tasting products in large packaged food categories. Annie's products are made without artificial flavors, synthetic colors, and preservatives regularly used in many conventional packaged foods.

Buy $820M

Seller(S) 3

SELLER

Dogwood Equity

Raleigh, North Carolina, United States

Category Private Equity Firm
Founded 2002
PE ASSETS 74M USD
Size Small
Type Sector Agnostic
DESCRIPTION

Dogwood Equity is a private equity fund focused on control buyouts and select non-control investments in private companies located in the Southeast US. The firm will consider investments in a broad range of industries, including manufacturing, distribution, service, and consumer products. Prospective companies generally have revenue of $10 to $75 million and EBITDA of $3 to $10 million. Dogwood's target investment size is $4 to $10 million. Dogwood Equity was formed in 2002 and is based in Raleigh, North Carolina, with an additional office in Charlotte.


DEAL STATS #
Overall 4 of 8
Sector: Food M&A 1 of 2
Type: Add-on Acquisition M&A Deals 1 of 3
State: Massachusetts M&A 1 of 1
Country: United States M&A 4 of 8
Year: 2012 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2008-04-03 Ajax Rolled Ring & Machine

York, South Carolina, United States

Ajax Rolled Ring & Machine is a manufacturer of seamless rolled rings. Ajax provides heat treating, machining, and shot blasting of the forged rings. The rings are consumed in various global end markets, including mining, construction, oil and gas, and power generation. Ajax Rolled Ring & Machine was founded in 1956 and is based in York, South Carolina.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2013-10-01 Park Designs

Goldsboro, North Carolina, United States

Park Designs is a designer, importer and marketer of home décor, giftware, decorative accessories and lighting products. Scout’s Products are sold under the Park Designs and Split P brands to more than 7,000 retailers. Park Designs was founded in Goldsboro, North Carolina.

Sell -
DESCRIPTION

Sherbrooke Capital Partners is a private equity firm focused on growth oriented investments in consumer companies. The Firm looks to invest up to $10 million in companies generating $5 to $25 million in revenue. Specific areas of interest include food, beverages, nutrition/wellness, personal care, household products, animal care, green living, education, and e-commerce. Sherbrooke Capital Partners was formed in 1999 and is based in Wellesley, Massachusetts.


DEAL STATS #
Overall 7 of 10
Sector: Food M&A 3 of 5
Type: Add-on Acquisition M&A Deals 6 of 8
State: Massachusetts M&A 3 of 4
Country: United States M&A 7 of 10
Year: 2012 M&A 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2012-02-29 FoodShouldTasteGood

Needham Heights, Massachusetts, United States

FoodShouldTasteGood, Inc. manufactures food products like chips. All chip varieties are gluten free, cholesterol free, and have no trans fats. The chips combine the crunchiness of a chip, the crispiness of a cracker, and the dippability of a tortilla chip.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2013-03-20 Halfpops

Woodinville, Washington, United States

Halfpops is a manufacturer and marketer of an innovative and unique partially popped and delicious popcorn snack. It’s just what it sounds like – half popped popcorn, the crunchy heart of air-popped kernels. Halfpops is gluten free, nut free, and contains zero grams of trans fat. Halfpops was founded in 2008 and is based in Woodinville, Washington.

Buy -
SELLER
DESCRIPTION

LFE Capital is a private equity firm that provides junior and buyout capital to middle-market companies located in the upper Midwest US. Sectors of interest include consumer products and services, health related products and services, and business services. LFE prefers established or emerging businesses with at least $2 million of annual revenue and $1 million of cash-flow. LFE has a special interest in businesses that are owned or led by women and businesses that target female consumers. The Firm will consider both control and minority positions. LFE Capital was formed in 1999 and is based in Naples, Florida.


DEAL STATS #
Overall 4 of 9
Sector: Food M&A 1 of 1
Type: Add-on Acquisition M&A Deals 3 of 7
State: Massachusetts M&A 1 of 1
Country: United States M&A 4 of 9
Year: 2012 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2012-01-20 Wellbeats

Minnepolis, Minnesota, United States

Wellbeats is a provider of on-demand, virtual wellness content, and programming for use in corporate wellbeing initiatives. With more than 1,000 fitness, nutrition, and mindfulness classes and programs available anytime and anywhere, Wellbeats allows employers to support employees with wellness resources that fit their needs, lifestyle, and schedule. Wellbeats provides best-in-class content that appeals to people of all ages, interests, and ability levels. Wellbeats content is easily accessible through apps for iOS, Android, Windows, and Apple T.V.; any modern Web browser, Chromecast, Airplay, and Roku. Wellbeats was founded in 2008 and is based in Minneapolis, Minnesota.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2013-12-19 FoodChain ID

Fairfield, Iowa, United States

FoodChain ID is a provider of analytic testing, third-party certification, and consulting services to the agriculture and food industries. The company’s products are used for the testing of food and agricultural products to detect genetically modified organisms (GMOs) and to ensure compliance with national and international government regulations, client and trading partner demands, and consumer information needs. FoodChain ID was founded in 1996 and is based in Fairfield, Iowa.

Sell -