Investment Summary

Direct Brands Exits SkyMall

On January 24, 2015, invested in retailer SkyMall from Direct Brands

Investment Highlights
  • This is transaction in the Retail sector.
  • This is transaction in the United States.
  • This is transaction in Arizona.
Investment Fate
  • SkyMall was sold to a strategic buyer in 2015.

Investment Summary

Date 2015-01-24
Target SkyMall
Sector Retail
Sellers(s) Direct Brands
Deal Type Bankruptcy

Target

SkyMall

Phoenix, Arizona, United States
SkyMall, Inc. is a retailer that provides a large selection of premium-quality products and services to customers from a wide variety of merchants and partners. SkyMall is best known for its in-flight catalog, which is seen by approximately 88 percent of all U.S. airline passengers. Through its SkyMall.com Web site, SkyMall offers an expanded selection of products and services to online shoppers.

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Seller(S) 1

SELLER

Direct Brands

New York, New York, United States

Category Company
Sector Distribution
DESCRIPTION

Direct Brands is one of the largest direct-to-consumer distributors of media products in the U.S. The company is home to DVD and book club brands, including Columbia House, Doubleday Book Club, Book-of-the-Month Club, and BOMC2.com, as well as a number of special interest and lifestyle book clubs. The company serves members in the U.S. through its various club catalogs and online.


DEAL STATS #
Overall 1 of 1
Sector: Retail M&A 1 of 1
Type: Bankruptcy M&A Deals 1 of 1
State: Arizona M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2015 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2012-04-04 SkyMall

Phoenix, Arizona, United States

SkyMall, Inc. is a retailer that provides a large selection of premium-quality products and services to customers from a wide variety of merchants and partners. SkyMall is best known for its in-flight catalog, which is seen by approximately 88 percent of all U.S. airline passengers. Through its SkyMall.com Web site, SkyMall offers an expanded selection of products and services to online shoppers.

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