M&A Deal Summary |
|
|---|---|
| Date | 2023-03-06 |
| Target | HomeQuote |
| Sector | Internet Software and Services |
| Buyer(s) | Digital Media Solutions |
| Sellers(s) | Customer Direct Group |
| Deal Type | Divestiture |
| Deal Value | 35M USD |
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| Category | Company |
|---|---|
| Founded | 2012 |
| Sector | Marketing |
| Revenue | 333M USD (2020) |
Digital Media Solutions is a performance marketing company that uses actionable data, insightful analytics, and proprietary technology to reach, engage, and acquire customers for its clients across multiple interactive platforms. Digital Media Solutions was formed in 2012 and is based in Clearwater, Florida.
| DEAL STATS | # |
|---|---|
| Overall | 12 of 12 |
| Sector (Internet Software and Services) | 3 of 3 |
| Type (Divestiture) | 2 of 2 |
| Country (China) | 1 of 1 |
| Year (2023) | 1 of 1 |
| Size (of disclosed) | 1 of 1 |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2022-05-10 |
Traverse Data
Seattle, Washington, United States Traverse Data provider of advertising solutions leverages data and technology to generate new customers for advertisers and incremental revenue for publishers, via a commercialized audience activation, re-engagement, and retargeting platform. Traverse Data is based in Seattle, Washington. |
Buy | - |
Customer Direct Group is a user acquisition agency that combines top-of-the-line technology with the latest marketing techniques to help grow your business. Customer Direct Group is based in Wilmington, Delaware.
| DEAL STATS | # |
|---|---|
| Overall | 1 of 1 |
| Sector (Internet Software and Services) | 1 of 1 |
| Type (Divestiture) | 1 of 1 |
| Country (China) | 1 of 1 |
| Year (2023) | 1 of 1 |
| Size (of disclosed) | 1 of 1 |
