M&A Deal Summary

OneDigital Acquires American Insurance

On September 23, 2025, OneDigital acquired insurance company American Insurance

Acquisition Highlights
  • This is OneDigital’s 49th transaction in the Insurance sector.
  • This is OneDigital’s 89th transaction in the United States.
  • This is OneDigital’s 2nd transaction in Utah.

M&A Deal Summary

Date 2025-09-23
Target American Insurance
Sector Insurance
Buyer(s) OneDigital
Deal Type Add-on Acquisition

Target

American Insurance

Salt Lake City, Utah, United States
American Insurance is a full-service Property & Casualty (P&C) agency with offices in Salt Lake City, Utah, and Las Vegas, Nevada. American Insurance was formed in 1950 and is headquartered in Salt Lake City, Utah.

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Buyer(S) 1

Buyer

OneDigital

Atlanta, Georgia, United States

Category Company
Founded 2000
Sector Insurance
DESCRIPTION

OneDigital is a pure-play employee-benefits broker in the United States. OneDigital delivers benefits solutions for employers of all sizes through a sophisticated combination of strategic advisory services, proprietary technology, advanced analytics, compliance support, technical innovations and HR capital management tools. OneDigital was founded in 2000 and is based in Atlanta, Georgia.


DEAL STATS #
Overall 90 of 92
Sector: Insurance M&A 49 of 49
Type: Add-on Acquisition M&A Deals 82 of 84
State: Utah M&A 2 of 2
Country: United States M&A 89 of 91
Year: 2025 M&A 2 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2025-01-23 PWL Capital

Ottawa, Ontario, Canada

PWL Capital is an independent boutique retirement and wealth firm that offers holistic, full-service wealth management expertise. PWL Capital was founded in 1996 and is based in Ottawa, Ontario.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2025-10-02 TAC

Reno, Nevada, United States

TAC specializes in staffing, HR, payroll, benefits, workers’ comp, and recruiting for business owners and candidates alike as one of the most premier staffing agencies Reno has to offer. TAC was formed in 2002 and is headquartered in Reno, Nevada.

Buy -