Investment Summary

Digital Generation Exits Sizmek

On February 10, 2014, invested in information technology company Sizmek from Digital Generation

Investment Highlights
  • This is transaction in the Information Technology sector.
  • This is transaction in the United States.
  • This is transaction in Texas.
Investment Fate
  • Sizmek was sold to a financial buyer in 2016 for 1.6B USD.
  • Sizmek went bankrupt in 2019.
  • Sizmek was sold to a strategic buyer in 2019.

Investment Summary

Date 2014-02-10
Target Sizmek
Sector Information Technology
Sellers(s) Digital Generation
Deal Type Spin Off

Target

Sizmek

Austin, Texas, United States
Sizmek fuels digital advertising campaigns for advertisers and agencies around the world with cutting-edge technology to engage audiences across any screen. Sizmek provides rich media, video and online targeted advertising across channels. Sizmek's open ad management stack, Sizmek MDX, delivers the most creative and impactful multiscreen digital campaigns, across mobile, display, rich media, video and social, all powered by an unrivaled data platform.

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Seller(S) 1

SELLER

Digital Generation

Irving, Texas, United States

Category Company
Sector Information Technology
Employees750
Revenue 270M USD (2013)
DESCRIPTION

DG was a provider of distribution solutions for television advertising. Its offices and personnel will be immediately integrated into Extreme Reach. All DG TV customers and assets will be transitioned onto the Extreme Reach cloud platform.


DEAL STATS #
Overall 1 of 1
Sector: Information Technology M&A 1 of 1
Type: Spin Off M&A Deals 1 of 1
State: Texas M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2014 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2007-06-04 Pathfire

Irving, Texas, United States

Pathfire, Inc. operates in the emerging market for digitizing, distributing, and managing various types of media and entertainment content through a proprietary digital network linking the owners and producers of various types of content with the consumer of that content.

Buy $30M