Digital Brands Group Acquires Stateside

Digital Brands Group provides a wide variety of apparel through numerous brands on a both direct-to-consumer and wholesale basis. Digital Brands Group created a business model derived from founding as a digitally native-first vertical brand. Digital native first brands are brands founded as e-commerce driven businesses, where online sales constitute a meaningful percentage of net sales, although they often subsequently also expand into wholesale or direct retail channels, Unlike typical e-commerce brands, as a digitally native vertical brand, we control our own distribution, sourcing products directly from our third-party manufacturers and selling directly to the end consumer. Digital Brands Group was founded in 2012 and is based in Austin, Texas.