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  6. Dentsu International Acquires The SPOKE Agency

M&A Deal Summary

Dentsu International Acquires The SPOKE Agency

On December 19, 2014, Dentsu International acquired media company The SPOKE Agency

Acquisition Highlights
  • This is Dentsu International’s 31st transaction in the Media sector.
  • This is Dentsu International’s 3rd transaction in Canada.
  • This is Dentsu International’s 2nd transaction in Ontario.

M&A Deal Summary
Date 2014-12-19
Target The SPOKE Agency
Sector Media
Buyer(s) Dentsu International
Deal Type Add-on Acquisition

Target

The SPOKE Agency

Toronto, Ontario, Canada
The SPOKE Agency Ltd. is a digital creative firm. SPOKE’s progressive agency model merges strategic planning, creative and content production, experiential marketing, media planning, buying and placement for brands in the lifestyle, retail and entertainment sectors.

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Buyer(S) 1

Buyer

Dentsu International

London, United Kingdom
Category Company
Sector Marketing
DESCRIPTION

Dentsu International is a global media and digital marketing communications firm. It delivers end?to?end experience transformation and business transformation services—spanning media planning and buying, digital creative, CXM, analytics, sports marketing, and content production—by integrating technology, data, and creativity for enterprise clients. Dentsu International is based in London, England.

DEAL STATS #
Overall 59 of 130
Sector: Media M&A 31 of 43
Type: Add-on Acquisition M&A Deals 53 of 118
State: Ontario M&A 2 of 3
Country: Canada M&A 3 of 4
Year: 2014 M&A 15 of 15
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2014-12-16 Rockett Interactive

Cary, North Carolina, United States

Rockett Interactive, Inc. is a digital marketing agency. Rockett Interactive focuses on utilising data and analytics to guide the strategic development of smart, highly effective digital marketing programmes for its clients.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2015-01-30 WATMedia Pvt

Mumbai, India

WATMedia Pvt Ltd. is a digital and social media agency that helps brands connect, converse, collaborate and co-create with its target customers.

Buy -
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