M&A Deal Summary

Dentsu International Acquires Sesliharfler

On May 25, 2017, Dentsu International acquired digital media company Sesliharfler

Acquisition Highlights
  • This is Dentsu International’s 4th transaction in the Digital Media sector.
  • This is Dentsu International’s 1st transaction in Turkey.

M&A Deal Summary

Date 2017-05-25
Target Sesliharfler
Sector Digital Media
Buyer(s) Dentsu International
Deal Type Add-on Acquisition

Target

Sesliharfler

istanbul, Turkey
Sesliharfler is a digital agency, delivering holistic digital marketing solutions to clients including P&G, Nestlé, Enerjisa, Mondelēz and Kent Gida. SesliHarfler is known for achieving high client satisfaction, with 45 digital experts servicing clients in the FMCG, automotive, manufacturing and banking sectors. The agency has been recognised in both local and global creative and effectiveness awards including the Effies and the Kirmizi awards.

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Buyer(S) 1

Buyer

Dentsu International

London, United Kingdom

Category Company
Sector Marketing
DESCRIPTION

Dentsu International is a global media and digital marketing communications firm. It delivers end?to?end experience transformation and business transformation services—spanning media planning and buying, digital creative, CXM, analytics, sports marketing, and content production—by integrating technology, data, and creativity for enterprise clients. Dentsu International is based in London, England.


DEAL STATS #
Overall 100 of 130
Sector: Digital Media M&A 4 of 9
Type: Add-on Acquisition M&A Deals 90 of 118
Country: Turkey M&A 1 of 1
Year: 2017 M&A 8 of 17
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-05-10 Media.at

Vienna, Austria

media.at GmbH is an Austrian full-service media and communication agency. As one of the major media agencies in the market with more than 40 years of experience, media.at is successfully working with clients such as A1 Telekom Austria, Österreichische Lotterien, BAWAG PSK and Österreichische Post. CEO Andreas Knie is responsible for the agency group with 55 communication experts based in Vienna.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-06-01 Outfox Intelligence AB

Stockholm, Sweden

Outfox Intelligence AB is a digital analytics and conversion company in Sweden. Outfox is a consultant company with expertise within digital analysis and conversion optimization. By gathering, processing and analyzing information, Outfox provides insights to its customers which strengthens their business. Outfox is also sales and service partner to Google Analytics 360 Suite. Since the start, Outfox has helped many organizations to become data-driven. Among customers are strong brands and international companies.

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